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The legal industry has undergone significant changes over the years with advancements in technology, shifting client expectations and increased competition driving firms to adapt and evolve. And while legal marketing and business development departments have transformed over as well, there is still much room for improvement to capitalize on the tremendous talent that exists within these teams.
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What Every Lawyer's Client Needs to Know About Succession Planning
By Nanette Miner
I often run into business people who are confused about the differences between succession planning and exit planning. You are in the unique position of being able to guide your clients through the confusion.
What We Should Have Learned from COVID: Communicate
By Mark Santiago
First COVID Lesson: Leaders should communicate regularly to their firms in a more personal way, let their personality shine through, show some vulnerability and maybe reveal that they own a dog.
Using Collaborative Content Development Highlights Lawyers Expertise
By Meg Pritchard
The goal of a collaborative content approach is to fill resource gaps in the content process, from concept through creation to publication or release, so that more and better content gets to the right audiences.
Can Clients Protect Communications Between Their Lawyers and PR Firms?
By Jonathan B. New, Patrick T. Campbell and Rachel H. Ofori
This article summarizes how courts view communications between a company’s counsel and its PR firm during investigations in the context of privilege and provides practical insights and tips for counsel to maintain privilege over such communications.
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