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The Murky World of Online Privacy
The time has long passed when companies of any size, in any industry can take a lax approach to privacy policies. Between California starting to enforce its online privacy law, and the FTC making changes to federal regulations regarding the online use of information from children, closer scrutiny than ever is being paid to this issue. And that scrutiny comes with hefty fines and legal implications that can ensnare any company with an online presence or mobile application. This article examines the compliance issues raised by California's Online Privacy Protection Act, and the FTC's recent changes to the federal Children's Online Privacy Protection Act, and what companies must do to ensure they are not in violation.
California's COPPA
The California Online Privacy Protection Act of 2003 (COPPA), is now being enforced by the California Attorney General's Office. Violations of COPPA carry a heavy penalty at $2,500 per violation. Especially when pertaining to mobile application downloads, such a hefty fine multiplies quickly. Yet, analysis of company's compliance level, and potential remediation if needed, can be easily achieved while still maintaining cost-consciousness. The key is to understand what is required by COPPA and to review existing policies accordingly, or to immediately implement new policies where necessary.
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Yachts, Jets, Horses & Hooch: Specialized Commercial Leasing Models
Defining commercial real estate asset class is essentially a property explaining how it identifies — not necessarily what its original intention was or what others think it ought to be. This article discusses, from a general issue-spot and contextual analysis perspective, how lawyers ought to think about specialized leasing formats and the regulatory backdrops that may inform what the documentation needs to contain for compliance purposes.
Hyperlinked Documents: The Latest e-Discovery Challenge
As courts and discovery experts debate whether hyperlinked content should be treated the same as traditional attachments, legal practitioners are grappling with the technical and legal complexities of collecting, analyzing and reviewing these documents in real-world cases.
Identifying Your Practice's Differentiator
How to Convey Your Merits In a Way That Earns Trust, Clients and Distinctions Just as no two individuals have the exact same face, no two lawyers practice in their respective fields or serve clients in the exact same way. Think of this as a "Unique Value Proposition." Internal consideration about what you uniquely bring to your clients, colleagues, firm and industry can provide untold benefits for your law practice.
Risks and Ad Fraud Protection In Digital Advertising
The ever-evolving digital marketing landscape, coupled with the industry-wide adoption of programmatic advertising, poses a significant threat to the effectiveness and integrity of digital advertising campaigns. This article explores various risks to digital advertising from pixel stuffing and ad stacking to domain spoofing and bots. It will also explore what should be done to ensure ad fraud protection and improve effectiveness.
Turning Business Development Plans Into Reality
This article offers practical insights and best practices to navigate the path from roadmap to rainmaking, ensuring your business development efforts are not just sporadic bursts of activity, but an integrated part of your daily success.