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Five Ideas Lawyers Can Learn from the Military

By Michael P. [email protected]
December 01, 2017

Here are five ideas that lawyers can learn from the military. They just might work for you and your firm.

No. 1: “There is always one more thing that you can do to increase your odds of success!” That's Lt. Col. (later Lt. Gen.) Hal Moore, a real-life hero depicted in the movie “We Were Soldiers Once.” He repeats this phrase like a mantra to his soldiers. It's 1967. They are shipping out to fight in the Vietnam War. It is a mindset we as lawyers [and marketers] should likewise embrace: Read that case that came out last week and spend extra effort in running your opening by a colleague; shoot out a late-night email to your jury consultant about a new angle to a trial. Keep fighting until the fight is over just as Moore and his soldiers did at the Battle of la Drang Valley.

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