Features
Media & Communications: Corporate Journalism, The Future of Law Firm Marketing
Corporate journalism ' also known as brand journalism ' is journalistic content produced by a law firm (or any other entity) about that firm, its work, or the issues that it deals with on a regular basis. Here's how it works.
Features
The DNA of an In-House Corporate e-Discovery Project Manager
What is the DNA of an in-house e-discovery project manager ' and how can you become one, whether you are a lawyer or a technician? Let's define an in-house e-discovery project manager, examine in-house corporate hiring trends and endeavor to understand what the corporate appetite is for grooming talent or, conversely, for hiring experienced e-discovery professionals.
Features
New Capabilities Allow More TAR Use In e-Discovery Tasks
Recent advances in technology assisted review (what I call "TAR 2.0") include the ability to deal with low richness, rolling collections, and flexible inputs in addition to vast improvements in speed. These improvements now allow TAR to be used effectively in many more discovery workflows than its traditional "TAR 1.0" use in classifying large numbers of documents for production.
Features
Adopting Information Governance in Small and Midsized Firms
The law firm records management industry has been evolving to an information governance framework. The records function within the firm has traditionally been more of a back-end function, with the idea that everything was created in paper, made into an official record, indexed and hopefully regulated by retention schedules.
Features
Alternative Secretarial Approaches to Legal Support
Most law firms above 100 to 150 attorneys outsource many of their basic services. Mail, messenger, records and photocopy staff are now commonly supplied by a group of national and regional vendors. However, one key service that is not supplied by any vendor ' and in most of our individual business case analysis proved to be one of the most inefficient services that law firms supplied ' was that of secretarial support.
Features
Quick Tips for Rankings Success
Being singled out by one of the research-based legal rankings or directories can be a big client booster, whether it's a practice area or individual lawyers that are recognized. Here are some tips for making the cut.
Features
Planning a Merger?
A successful merger should improve the firm's competitive position and add value for your clients ' due diligence is key to that success.
Features
Establishing A Web Presence After A Merger
Merger activities typically disrupt "business as usual" and result in more questions than answers. This was particularly true when the law firms of Edwards Angell Palmer & Dodge LLP and Wildman Harrold Allen & Dixon LLP merged in 2011. Edwards Wildman's marketing efforts, specifically our online and digital Web presence, were quickly devoted to achieving a cohesive "one voice, one brand, one solution" approach, as we set out to redesign our website and digital persona.
Features
Redaction: What You Need to Know
While the term <i>redaction</i> is well known in the legal community and government agencies, the term itself is new to those not in the fields mentioned above. Because of improper redaction making its way into the headlines, more and more people are seeing the term.
Features
Protecting Law Firms from Increasing Cyberattacks
Cyberattacks are increasing at a startling rate in the business community, not only by hackers for personal intellectual skullduggery, but cyberattacks aimed at obtaining sensitive information. Law firms have become major targets of these illegal attacks, which are aimed at discovering and pilfering the entire subject matter of a commercial operation.
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