Features
Valuable Lessons from This Great Recession
Despite posting profits in 2009, some firms still grapple with how to engender more rainmakers from their attorney pool to spread the business generation responsibility more evenly.
Features
10 Questions for Kim Eisler
Nick Gaffney, a partner at Infinite Public Relations in San Francisco, recently had an exclusive interview with Mr. Kim Eisler, author of "Masters of the Game: Inside the World's Most Powerful Law Firm."
Features
Announcing The Sixth Annual MLF 50
Criteria for selection in this highly coveted listing.
Features
Yes, We Can ' Raise Fees
Accept the fact that those clients who value your service regardless of higher fees will remain with you, while those clients who do not want to pay a higher fee will seek other counsel.
Features
Policing Workplace e-Mail Use
Under what circumstances do employees who use a workplace computer to communicate with their attorneys waive the attorney-client privilege that would normally attach to such a communication? A recent ruling from New Jersey addressed this question.
FIRST IMPRESSIONS AND BUSINESS DEVELOPMENT
FIRST IMPRESSIONS AND BUSINESS DEVELOPMENT - Following a recent engagement as a marketing keynote speaker for the Beverly Hills Bar Association, an attendee asked me a question about the importance of first impressions in making law sales. For anyone engaged in legal sales or who provides business development presentations, it's hard t deny that the role fo first impressions is the foundation for an excellent question. One of the best answers can be based on Malcolm…
I Caught It ' Can I Keep It? <b><i>Keeping Your Client Out of the Competitive Pool</i></b>
The conventional wisdom is that it costs more to get a new client than to keep an old one. And for once, the conventional wisdom is correct. Yet, many professionals too readily take clients for granted. Or don't look for opportunities to increase revenues from perfectly satisfied clients.
I Caught It ' Can I Keep It? <i><b>Keeping Your Client Out of the Competitive Pool</i></b>
The conventional wisdom is that it costs more to get a new client than to keep an old one. And for once, the conventional wisdom is correct. Yet, many professionals too readily take clients for granted. Or don't look for opportunities to increase revenues from perfectly satisfied clients.
I Caught It ' Can I Keep It? <br<<i><b>Keeping Your Client Out Of The Competitive Pool</i></b>
The conventional wisdom is that it costs more to get a new client than to keep an old one. And for once, the conventional wisdom is correct. Yet, many professionals too readily take clients for granted. Or don't look for opportunities to increase revenues from perfectly satisfied clients.
BUSINESS DEVELOPMENT TACTICS - Simple and Effective
BUSINESS DEVELOPMENT TACTICS - Simple and Effective Business Development tactics do not need to be complicated to be effective. The following tactics, for example, are easy to implement during scheduled meetings and are surprisingly effective: 1. During every meeting with a prospect or client, touch on the client benefits that your firm offers. 2. As the meeting wraps up, restate the challenges and opportunities as the client sees them. 3. Close every call, meeting, or pitch with agreements on…
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