A good PR strategy might involve working on content creation, managing social media accounts, interacting with customers online and offline, and talking to the press.
May 01, 2018Carlos Arcos
Whereas in the past clients took the lead from law firms in defining high-end practices worthy of premium rates, today's clients have the tools and information to make smarter, wiser purchase decisions.
May 01, 2018Marcie Borgal ShunkVoice search is the hot new trend in technology and CMOs can harness it to generate more calls online and leads from their websites.
May 01, 2018Larry BodineWhile 401(k) cashout leakage may not stink in our streets, its economic effects are deplorable. Each year, this slow-motion train wreck robs millions of Americans of their retirement security and converts their retirement savings into wasted consumption and avoidable tax penalties.
May 01, 2018Tom HawkinsGrowing the top line requires a systematic approach that maximizes your available time and focuses you on the best opportunities.
May 01, 2018Joe Maguire and Anne MarcottyLaw Firms Should Double Down on Their Existing Clients By Focusing on Client Satisfaction and Retention Rates Rather Than Billable Hours and Origination Credits
New client acquisition can cost 15 times more than retaining an existing client, and yet most lawyers spend their limited and valuable time chasing new clients.
May 01, 2018Kathryn B. Whitaker“To Hold Otherwise — to Allow Employers to Capitalize on the Persistence of the Wage Gap and Perpetuate That Gap Ad Infinitum — Would Be Contrary to the Text and History of the Equal Pay Act,” Judge Stephen Reinhardt Wrote for the Majority
The U.S. Court of Appeals for the Ninth Circuit ruled on April 9 that salary history cannot be used to justify a wage gap between men and women, in a case that employee advocates said highlights a key issue that has institutionalized gender compensation inequities.
May 01, 2018Erin MulvaneyA tax nightmare could face big law firms and other multistate service providers if the U.S. Supreme Court this term requires retailers to collect sales taxes in states where the business has no physical presence.
May 01, 2018Marcia CoyleMost of the time, delayed payments are a result of actions by the law firms themselves. Let's take a look at 11 factors impacting the collection of attorney fees on a timely basis and how to avoid these mistakes.
April 01, 2018Peter OlivaPart One of a Two-Part Article
Attorneys are generally not great salespeople (caveat: some are great salespeople, aka rainmakers) and they are often introverts. While lawyers may like to speak about themselves, many are not effective in how to speak about themselves and their work in a way that is appealing to clients.
April 01, 2018John Buchanan
