Features
Coaching: A Shift in Law Firm Culture
Like other firms, Seyfarth found that developing employees, increasing engagement, addressing generational changes, and matching associate objectives with firm goals is a constant challenge. Here's how they solved the problem.
Features
Word 2013: Better by Design
The good work we did to set up the default look and feel of the Microsoft Word environment can have a huge impact on the usability of the product. Another way that we can improve the overall experience is to tweak the variety of settings that lurk behind the scenes. That's right, it is time to talk about Word Options.
Features
<b><i>At the Intersection:</i></b> Taking the Plunge
So you're thinking about diving into the election for Managing Partner? Before you throw your hat into the firm's MP selection process, now is the time to pause and reflect on your motivations and incentives for what is bound to be a significant shift in role, responsibility, stature, and quality of life for at least a few years.
Features
<b><i>Sales Speak:</i></b> Asking for Business
Given the reality that law schools, for the most part, do not adequately prepare lawyers to engage in the business of law (including sales), it is no wonder why the fear of directly asking for new business is an obstacle for many lawyers.
Features
Levenfeld Pearlstein Makes a Winning Move with Client Extranet Technology
Ask any law firm leader to list their key business strategies and delivering client value will undoubtedly top the list. Talking about innovation is fine and well, but is not worth much unless your firm is willing to make strategic changes, some of which might hurt in the short term, in order to open the door to new ideas and a client-centric approach.
Features
The Tax Increase Prevention Act of 2014
On Dec. 19, 2014, the President signed into law the long-awaited year-end tax package, the Tax Increase Prevention Act of 2014 (TIPA). This law extended to the end of 2014 many but not all of the individual, business, and energy provisions that expired at the end of 2013. In addition, the law provides for a new tax-advantaged savings program to aide in meeting the financial needs of disabled individuals, called the " Achieving a Better Life Experience" (ABLE) program.
Features
Pricing It Right: Restructuring Billing
As pressure on pricing continues, Big Law firms are buying (or building) analytics technology and hiring pricing specialists ' people who use market data, internal firm data and economics/pricing experience to ensure that firms are smart about bidding on work. The mission: Educate clients about the value the firm brings, while making sure to charge enough to make a profit.
Features
Note from Your Editor
As our world continues to "dance as fast as it can," legal marketers around the globe continue to struggle with educating their lawyers in the ways of the "new normal."
Columns & Departments
In the Marketplace
Who's doing what; who's going where.
Features
<b><i>Leadership</i></b>: Hidden Business Development Opportunities
These days, all firms must provide more value-added services. In the short run, the more you know the better chance you have at winning the business. In the long run, close client knowledge and an understanding of the marketplace will augment client retention.
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