Law.com Subscribers SAVE 30%

Call 855-808-4530 or email [email protected] to receive your discount on a new subscription.

Search

We found 6,273 results for "Marketing the Law Firm"...

Achieving Commercial Real Estate Success Post-Brexit
August 01, 2019
Proper planning and the ability to pivot will help American companies with UK, EU commercial property interests.
Compliance Officers: Recent Regulatory Guidance and Enforcement Actions and Mitigating the Risk of Personal Liability
August 01, 2019
This article explores legal developments over the past year that may impact compliance officer personal liability.
Don't Be Content with No Content Strategy: A Law Firm Content Strategy Primer
August 01, 2019
While it's great to create a ton of content, without any kind of plan or guide, your content (and messaging) is all over the map. In order for your content to have real impact and to effectively support your firm's business development goals and objectives, you need to have a "content strategy."
Law Firm Diversity Roundtable
August 01, 2019
Creating an Environment Attractive to Diverse Lawyers Where They Can Rise to the Leadership Level A roundtable discussion with four prominent leaders in law and recruiting who weigh in what firms are doing — and can do — to create environments that are attractive to diverse lawyers and enable them to rise to the leadership level.
Voice of the Client: 9 Ways You Could Be Hindering New Business Efforts
August 01, 2019
Nine ways you may be hindering your efforts to win new legal business, and a few ideas on how subtle improvements can maximize both success and overall win rates for firms and attorneys.
9 Ways You Could Be Hindering New Business Efforts
August 01, 2019
Nine ways you may be hindering your efforts to win new legal business, and a few ideas on how subtle improvements can maximize both success and overall win rates for firms and attorneys.
Players on the Move
August 01, 2019
A look at moves among attorneys, law firms, companies and other players in entertainment law.
Sales Speak: Relationship Building: Systemizing Prospect Engagement
August 01, 2019
Building rapport with prospective or existing clients and referral sources requires intentional ongoing communication and patience. When relationships fail to progress, it is most often due to a lack of follow-up.
Key Ways to Avoid Negative Publicity 
July 01, 2019
Marketing professionals have a responsibility to do their best to protect the brands of their employers. And part of that responsibility means avoiding, limiting or addressing, to the extent possible, any negative or damaging publicity. While there are nuances within each industry that determine what can and can't be done in this effort, there are some universal strategies I think work well.
Competitive Intelligence: What Is Your Dashboard Report Telling You? Chances Are, Not Much.
July 01, 2019
Until recently, most law firms operated with a cadre of legacy operating systems, financial platforms and reporting technologies from different manufacturers that have no mechanism for connecting with each other, let alone automatically extracting and updating data points between systems. The disparate nature of these technologies has exacerbated the struggle to leverage data and display results in a reporting mechanism that helps direct the firm's decision-making.

MOST POPULAR STORIES

  • Major Differences In UK, U.S. Copyright Laws
    This article highlights how copyright law in the United Kingdom differs from U.S. copyright law, and points out differences that may be crucial to entertainment and media businesses familiar with U.S law that are interested in operating in the United Kingdom or under UK law. The article also briefly addresses contrasts in UK and U.S. trademark law.
    Read More ›
  • Strategy vs. Tactics: Two Sides of a Difficult Coin
    With each successive large-scale cyber attack, it is slowly becoming clear that ransomware attacks are targeting the critical infrastructure of the most powerful country on the planet. Understanding the strategy, and tactics of our opponents, as well as the strategy and the tactics we implement as a response are vital to victory.
    Read More ›
  • The Article 8 Opt In
    The Article 8 opt-in election adds an additional layer of complexity to the already labyrinthine rules governing perfection of security interests under the UCC. A lender that is unaware of the nuances created by the opt in (may find its security interest vulnerable to being primed by another party that has taken steps to perfect in a superior manner under the circumstances.
    Read More ›
  • Legal Possession: What Does It Mean?
    Possession of real property is a matter of physical fact. Having the right or legal entitlement to possession is not "possession," possession is "the fact of having or holding property in one's power." That power means having physical dominion and control over the property.
    Read More ›