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We found 6,128 results for "Marketing the Law Firm"...

Billable Hours Frustrate In-House Attorneys, So Why Aren't They Demanding Alternatives?
December 01, 2023
Alternative-fee arrangements help establish a link between outside counsel costs and the value provided.. Yet, adoption of AFAs remains sluggish — even as outrage over outside counsel hourly rate increases grows.
Players On the Move
December 01, 2023
A look at moves among attorneys, law firms, companies and other players in entertainment law.
Designing the Future: Protecting AR/VR Innovations With Design Patents
December 01, 2023
The future is only redesigned every so often, so it is worth asking, what will this new technology look like, and how can pioneers protect their user-facing innovations that will define this emerging space? Design patents are the answer.
Climate Issues Becoming More Critical for Commercial Real Estate Development
December 01, 2023
Considerations for severe weather and climate, in general, have real estate developers putting more focus on how they build and operate. But add to that rising insurance rates, which have dealt a big blow to budgets as premiums continue to climb.
Online Extra: From Law School to Corner Office: Tips for Crafting An Effective Bio
December 01, 2023
A well-written and up-to-date bio is both essential and possible for every lawyer, no matter your age, level or practice. Here are some tips for crafting an effective bio as you move through different stages of your practice.
Fresh Filings
December 01, 2023
Notable court filings in entertainment law.
Online Extra: 'Across-the-Board' Cost Increases Expected To Have Major Impact On 2024 Legal Ops
December 01, 2023
Although the inflation rate is down, law firms are still fighting "across-the-board" cost increases, including for talent and technology, as well as overhead costs for occupancy. Those costs are expected to have an outsize influence on law firm operations going into 2024.
EU's New Foreign Subsidies Regulation Creates Risk for Foreign Companies
December 01, 2023
Now, large companies doing business in the EU must report any financial contribution received from a government in a non-EU country in the last three years.
Happy Anniversary ChatGPT! Leveraging Generative Artificial Intelligence in Your Law Firm Practice One Year into this Disruptive Technology Phenomenon
November 01, 2023
While the societal impact of technology is not a new concept, GenAI stands out due to its accessibility to the public and its profound influence on knowledge-based industries like law. In addition to boosting efficiency and productivity, GenAI's new technological capabilities hold the promise of empowering lawyers to offer more precise and insightful guidance to their clients.
AI and Law Practice: A Roadmap for Success In Modern Legal Firms, Part 2
November 01, 2023
Part Two of a Two-Part Article A report on the September panel discussion sponsored by the Miami Dade Bar Association Law and Technology Committee, on AI and how to effectively use it in law firms.

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    Defining commercial real estate asset class is essentially a property explaining how it identifies — not necessarily what its original intention was or what others think it ought to be. This article discusses, from a general issue-spot and contextual analysis perspective, how lawyers ought to think about specialized leasing formats and the regulatory backdrops that may inform what the documentation needs to contain for compliance purposes.
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  • Identifying Your Practice's Differentiator
    How to Convey Your Merits In a Way That Earns Trust, Clients and Distinctions Just as no two individuals have the exact same face, no two lawyers practice in their respective fields or serve clients in the exact same way. Think of this as a "Unique Value Proposition." Internal consideration about what you uniquely bring to your clients, colleagues, firm and industry can provide untold benefits for your law practice.
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  • Risks and Ad Fraud Protection In Digital Advertising
    The ever-evolving digital marketing landscape, coupled with the industry-wide adoption of programmatic advertising, poses a significant threat to the effectiveness and integrity of digital advertising campaigns. This article explores various risks to digital advertising from pixel stuffing and ad stacking to domain spoofing and bots. It will also explore what should be done to ensure ad fraud protection and improve effectiveness.
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