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We found 6,224 results for "Marketing the Law Firm"...

Sponsors of Participant-Directed 401(k) Plans Should Not Ignore the Proposed Disclosure Requirements
August 28, 2008
Employers sponsoring participant-directed 401(k) plans face a quandary with respect to all the new fee disclosure requirements being put forth by the Department of Labor. This article discusses the situation.
In the Marketplace
August 28, 2008
Who's doing what; who's going where.
Developing a Coordinated Corporate Social Responsibility Program
August 28, 2008
Last month, the author discussed what a corporate social responsibility (CSR) program entails and how the key to creating a successful CSR program is to establish stakeholder value across the board. This followup article explains the seven steps to be taken in establishing such a coordinated CSR program.
Client Speak: Client Retention -- A Most Inadequate Concept
August 28, 2008
High-quality work for existing clients is the most important and most appreciated selling tool there is. For that reason, the common terminology of "client retention" is inadequate. Here's why.
Legal Sales & Service: Process Improvement for Law Firms
August 28, 2008
The marketing and business development department exists to serve ' we are the service arm of a service business. Our clients are both internal (the firm) and external (the firm's clients). The things we do and they way we do them affect ourselves, the firm and our clients, so we must care about our processes."
A Leap of Faith
August 28, 2008
Interviews with senior associates and individuals in their first or second year of partnership (particularly equity partnership) reveal that they frequently face a number of surprises ' even shocks ' when they enter their new, long-desired status. Here's what to do.
Media & Communications Corner: Weaving External Marketing and Communications into Professional Development
August 27, 2008
An interview with Sharon Meit Abrahams, Director of Professional Development, McDermott Will & Emery LLP (Miami).
Consent to Sublease
August 27, 2008
Substantial portions of commercial space are commonly available via sublease. In comparison with a direct lease (which customarily becomes effective upon execution and delivery by the Landlord and the Tenant), a sublease usually only becomes effective if and when the Sublandlord and Subtenant execute and deliver the Sublease and the Master Landlord executes and delivers a Consent to Sublease.
Law Firm Leadership: Accessing the Inner Entrepreneur
August 27, 2008
Founding and/or senior partners are the finders, and they hire minders and grinders to do the bulk of the work. Then the day comes when these hires are instructed to go out and get new clients. Suddenly, a population trained to "succeed" in one way has to learn to survive in a vastly different environment.
MLF 50 Deadline Extended
August 27, 2008
The deadline for submissions to the coveted MLF 50 ' The Top 50 Law Firms in Marketing and Communications ' has been extended to Monday, Sept. 29, 2008. Click <a href="http://www.lawjournalnewsletters.com/issues/ljn_marketing/22_3/news/150739-1.html">here</a> to see the submission criteria.

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