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We found 6,382 results for "Marketing the Law Firm"...

Client Speak: A Three-Way Street
November 25, 2008
Lawyers who find ways to provide clients with incentives to hire the firm ought to be rewarded accordingly. The principle seems sound enough but, as usual, the devil is in the proverbial details.
Media & Communications Corner: A Profile of Terri Mottershead, Director of Professional Development, DLA Piper
November 25, 2008
Since joining DLA Piper five months ago, Terri Mottershead has worked to significantly expand the firm's professional development program to serve as a resource not only to the firm's attorneys, but also to its clients.
Career Journal: Greater Impact -- Deciding Between an In-House or a Freelance Marketing Role
November 25, 2008
With the average tenure of a law firm Chief Marketing Officer hovering around three years, business development and marketing executives might wonder if the profession offers a healthy career platform for them long term. Here's what they need to know.
Networking Success for the Single Attorney
November 25, 2008
Many single and divorced people are savoring their unmarried lifestyles, and are leveraging the freedom of being unattached to creatively develop their business networks. Here's how they do it.
Suits Roll in over Recalled Drugs
November 25, 2008
Plaintiffs' attorneys have filed several lawsuits in recent months involving two recalled drugs, the generic blood thinner heparin, and prescription medication Digitek, that could signal a clean break from past actions that were far less successful against drugs Vioxx and Paxil.
Equitable Distribution of the Appreciation in Value of Separately Owned Residences
November 25, 2008
Courts continue to differ widely on the issue of the equitable distribution of the appreciation in value of a residence that is the separate property of one party. First in a three-part series.
Business Crimes Hotline
November 25, 2008
Recent rulings of interest to you and your practice.
In the Courts
November 25, 2008
Recent cases of note.
Punitive Damages and Discovery of a Defendant's Financial Condition
November 24, 2008
Allegations of punitive damages can cast a heavy shadow on any litigation, and defendants in product liabilty cases are no strangers to tremendous punitive awards. That said, it is not difficult to understand why most defendants, at least early on, do not want to think about the potential for ' or size of ' a punitive damages award. Here's why.
Federal Preemption of Failure to Warn Claims Against Generic Drug Companies
November 24, 2008
Three recent district court decisions ' from Minnesota, California and Florida ' have created a division in the federal courts on whether product liability claims against generic pharmaceutical manufacturers are preempted by federal law. An in-depth discussion.

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  • The Roadmap of Litigation Analytics
    Litigation analytics can be considered a roadmap of sorts — an important guide to ensure the legal professional arrives at the correct litigation strategy or business plan. However, like roadmaps, litigation analytics will only be useful if it's based on data that is complete and accurate.
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  • Understanding the Potential Pitfalls Arising From Participation in Standards Bodies
    Chances are that if your company is involved in research and development of new technology there is a standards setting organization exploring the potential standardization of such technology. While there are clear benefits to participation in standards organizations — keeping abreast of industry developments, targeting product development toward standard compliant products, steering research and intellectual property protection into potential areas of future standardization — such participation does not come without certain risks. Whether you are in-house counsel or outside counsel, you may be called upon to advise participants in standard-setting bodies about intellectual property issues or to participate yourself. You may also be asked to review patent policy of the standard-setting body that sets forth the disclosure and notification requirements with respect to patents for that organization. Here are some potential patent pitfalls that can catch the unwary off-guard.
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