Professional Development: Making Rain by Being You
January 30, 2008
Lackluster business development efforts are seldom tied to that part of your practice you enjoy, the part that is ' well ' fun. After all, doesn't generating new business mean you can work on matters you really enjoy? Stop dreading networking and start focusing on those parts of your practice you adore. If you picture your ideal practice five years hence and start there, business development will become less of a chore and more of an extension of your passion.
Technology in Marketing: Using the Web
January 30, 2008
The legal industry hasn't been known to be the most innovative industry when it comes to cutting-edge interactive marketing. But a handful of firms are challenging that assumption.
The Place to Network: Jumpstart Client Development with Social Networking
January 30, 2008
Teens, college kids and recent graduates have grown up with the Internet and social networking sites in their bloodstreams ' they are constantly communicating with each other through Web sites. If you not convinced that you're slightly out of the loop on this trend, ask yourself when was the last time you got 'poked' or 'threw a sheep' at someone on Facebook? The truth is the social networking is rapidly becoming a highly viable way for attorneys to expand their books of business.
Career Journal: Downsizing
January 30, 2008
Whether or not to adjust the number of employees or partners downward can be a critical decision for 2008. In the event it does happen, marketing executives will, undoubtedly, be asked to help craft appropriate messages to both the market and within their own firms in advance of rumor mills, blogs, and especially, the competitors offering their own take on the changes. However daunting the task, working through such scenarios can go a long way toward preserving your firm's reputation and bolstering your own career opportunities within your current firm or with a prospective employer.
The Best of MLF 2007
January 30, 2008
In last month's issue, we highlighted articles from the first half of 2007. Editor-in-Chief Elizabeth Anne "Betiayn" Tursi presents in this issue excerpts from one article from each of the August to December issues.
Strategies for Coping with Recession
January 30, 2008
This article describes several strategies that a managing partner should consider when developing a plan to survive a recession.
The Rise in Family Responsibility Discrimination Cases
January 29, 2008
Part One of this article began a discussion of the dramatic increase in cases alleging caregiver discrimination. Part Two herein discusses the most recent cases and guidelines involving this area of the law, and how employers can best protect themselves, given the explosion of family responsibility discrimination (FRD) cases and the open issues that could further impact the number of FRD filings.
Industry's Lead Counsel in Music-Sharing Suits Discusses Procedural Aspects of Campaign
January 29, 2008
The RIAA has filed thousands of legal actions since its campaign against unauthorized file sharers began in 2003. For the past two years, Holme Roberts & Owen ('HRO'), based in Denver, CO, has served as national coordinating counsel for these cases. Late last year, the first trial against a file-sharer resulted in a jury in Duluth, MN, finding the defendant liable for willful infringement and awarding the record company plaintiffs $222,000. HRO partner Richard L. Gabriel is the record industry's lead counsel in that case and in its national campaign. He recently gave an update on the Duluth case and the industry's legal efforts against file sharing in a discussion at his office with Stan Soocher, Associate Professor of Music & Entertainment Industry Studies at the University of Colorado Denver and Editor-in-Chief of <i>Internet Law & Strategy</i>'s sibling newsletter <i>Entertainment Law & Finance</i>.
