Think Big Picture for Firm Pitches
February 28, 2011
At a time of great debate on traditional versus social media and the best means of contacting prospective clients, it is worth examining the essentials of successfully pitching a reporter on your law firm's news.
Think Big Picture for Firm Pitches
December 22, 2010
At a time of great debate on traditional versus social media and the best means of contacting prospective clients, it is worth examining the essentials of successfully pitching a reporter on your law firm's news.
Rental Property Purchased with Separate Funds
November 29, 2010
Approximately 30 years after the enactment of Equitable Distribution Law, courts continue to grapple with issues of statutory interpretation pertaining to the classification of property as marital or separate.
Practice Tip: Deposition of Plaintiff's Expert
November 29, 2010
Knowledge is power. The more you know about a purported expert's credentials before the deposition, the more effective you will be in laying the groundwork for a motion to exclude the witness's testimony.
When the Virtual Storefront Is the Home Front
October 27, 2010
One of the virtues of e-commerce has always been its low barrier to entry. For little investment of time or money, anyone can set up shop online, whether selling advice or widgets. But can something so easily accomplished really be a business? Will an entrepreneur run something out of her spare bedroom the same way as if she had venture capitalists peering over her shoulders, demanding a business plan, financial statements, budgets, marketing plans and everything that a bricks-and-mortar retailer has (except the expense of leasing space)? If not, she may treat it as just another hobby, something to handle in her free time.
The Business of Branding: Happy Alums
September 30, 2010
Beginning with this issue and appearing bi-monthly, we welcome Moir' Marketing Partners as regular columnists for The Business of Branding.
Pay Attention, Counsel!
September 28, 2010
As students returned to school recently, many may have been looking ahead to their next day off. And today, there are so many online schools that e-commerce executives are turning the chorus of Alice Cooper's classic 1972 schoolboy anthem "School's Out" ' "School's out forever" ' into reality by turning school into another form of e-commerce.
Crowdsourcing the Law
September 27, 2010
The Internet's completely over, the musician once-again known as Prince declared this summer. If so, I am at a loss to explain the ongoing emergence of innovative Web sites such as Spindle Law, a new site that is reconfiguring the traditional legal treatise to make it better fit a "Web 2.0" world.
Crowdsourcing the Law
August 30, 2010
The Internet's completely over, the musician once-again known as Prince declared this summer. If so, I am at a loss to explain the ongoing emergence of innovative Web sites such as Spindle Law, a new site that is reconfiguring the traditional legal treatise to make it better fit a "Web 2.0" world.
