Proposed COPPA Amendments Address Geolocation, Behavioral Ads
February 28, 2012
This article discusses COPPA generally, recent enforcement actions, and the issues surrounding the proposed amendments to the COPPA regulations, including whether COPPA's definition of "personal information" should be expanded to cover geolocation and behavioral advertising data, and what new methods of parental notice should be adopted.
Contingent Fee Intake Guidelines
February 27, 2012
In deciding whether to accept a contingent fee case, your firm should approach this issue as it would any other decision regarding an investment of the firm's resources.
An e-Cheapskate's Guide to Contracts
February 01, 2012
When confronted by contract after contract, day after day, which ones should an e-commerce executive actually read, so that she can spend some time running the business requiring all those contracts, and maybe even make some money?
How Small Firms Can Win the Marketing Marathon
January 31, 2012
At the root of marketing anxiety for small firm and solo lawyers is the perception that there are so many potential clients, so little time to reach them and so many options for pursuing them.
PR, Technology and Branding
December 28, 2011
Most, if not all, law firms have a professional presence online these days, so that is no longer a key differentiator ' but what they do with these websites is. Smart firms are moving away from static text-only websites that look just like their competitors' websites and are rarely, if ever, updated with fresh content. And they're doing something else, too: focusing on branding.
Franchisee Attorneys Share Advice
November 28, 2011
At the 34th Annual ABA Forum on Franchising, held in Baltimore in October, two veteran franchisee attorneys led a session in which they set forth the basics for protecting franchisees' rights and interests.
The Rule of the Five Ws Works in a Crisis
November 23, 2011
Today's highly charged media environment, whether it's social media or television reporters, means that a crisis plan is a priority for even the smaller law firm.
Cameo Clips
October 28, 2011
COPYRIGHT INFRINGEMENT/GRAND RIGHTS IN PLAYS<br>DIGITAL DISTRIBUTION/SONG ROYALTIES
e-Closings: When Convenience Creates Inconvenience ' and Complexity
September 28, 2011
Thanks to the Internet, e-closings (and traditional closings) have become quite streamlined. The most sophisticated deals are done in virtual deal rooms that allow multiple parties secure, controlled access to documents and procedures for signing the documents. But there is a definite negative impact.
