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We found 6,128 results for "Marketing the Law Firm"...

Law Firm Profits Soared In 2021, Despite Increased Expenses
March 01, 2022
Strong demand growth led to a war for talent, but it was also a major driver of the industry average double-digit revenue growth seen in 2021.
Short-Term Leases Can Create Value Uncertainty
March 01, 2022
When executives aren't sure what normal will look like in where employees work, they can't tell how much office space they need. While some sectors of commercial real estate are stable in terms of tenants, others are a question. That's leading to some pushing for shorter-term leases — ironically, both by tenants and some owners — as well as headaches for underwriting as the predictability of tenancy is up in the air.
Corporate Resiliency Revisited: Ensure Financial Health Ahead of an Economic Downturn
March 01, 2022
now is a critical time for companies to reassess their business and finances if they have not already, so that they can be prepared for the future. Proper planning is key to ensuring a company's financial health when facing an economic downturn.
Are Lawyers Packing More Billables Into Less Time?
March 01, 2022
Are lawyers working harder than ever? Recent figures in the legal industry show only a slight increase last year in the number of average hours billed per lawyer. Yet analysts and firm leaders say the total amount of hours worked — not just billed — is likely higher,
DOJ 2021 Fraud Section Report Shows COVID Effect Dissipating
March 01, 2022
Although billed as an annual look-back, the U.S. Department of Justice Criminal Division's Fraud Section annual report provides important insight for individuals, entities, and their lawyers as to where the Fraud Section is setting its sights for 2022 and beyond.
Innovation In a Hyper-Competitive Market
February 01, 2022
The results of interviewing 30 chief talent officers along with directors and managers of recruiting reveal the impact of the pandemic on entry-level and lateral hiring, the appetite for leveraging technology to address the rapid acceleration in on-campus interviewing and lateral recruitment, and the increased focus on innovation to fuel law firm success.
Building AI and Machine Learning Technologies: Data Licensing Tips and Traps
February 01, 2022
Data is the fuel for software development, and developers use historical data from existing products to train algorithms and build AI and machine learning models. Companies are well aware of privacy and regulatory restrictions on data use, but often do not consider the potential impact of data use restrictions on intellectual property ownership and use rights.
Cybersecurity and Legal Tech In 2022: Predictions from the Field: Part Two
February 01, 2022
Predictions from experts continue, with a look at what 2022 might hold in next generation technology, legal operations and contract review.
The Top 10 2022 Job Market Predictions in Legal Technology
February 01, 2022
In 2022 hiring will remain the top obstacle to business fulfillment across the e-discovery, data privacy, and cybersecurity landscapes. Here's how to stay a cut above the competition — whether you are an employer or a job seeker.
Landscape of Standalone Cybersecurity Policies Has Changed Due to Increased Risk and Scrutiny
February 01, 2022
Because the market is rapidly changing, policyholders should not expect that they'll be offered the same coverage at renewal. Policyholders should start their renewal process earlier going into this year's renewal so they have time to analyze new pricing, as well as new endorsements that may limit coverage and consider alternative forms, insurers, and policies to maximize coverage.

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  • Yachts, Jets, Horses & Hooch: Specialized Commercial Leasing Models
    Defining commercial real estate asset class is essentially a property explaining how it identifies — not necessarily what its original intention was or what others think it ought to be. This article discusses, from a general issue-spot and contextual analysis perspective, how lawyers ought to think about specialized leasing formats and the regulatory backdrops that may inform what the documentation needs to contain for compliance purposes.
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  • Identifying Your Practice's Differentiator
    How to Convey Your Merits In a Way That Earns Trust, Clients and Distinctions Just as no two individuals have the exact same face, no two lawyers practice in their respective fields or serve clients in the exact same way. Think of this as a "Unique Value Proposition." Internal consideration about what you uniquely bring to your clients, colleagues, firm and industry can provide untold benefits for your law practice.
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  • Risks and Ad Fraud Protection In Digital Advertising
    The ever-evolving digital marketing landscape, coupled with the industry-wide adoption of programmatic advertising, poses a significant threat to the effectiveness and integrity of digital advertising campaigns. This article explores various risks to digital advertising from pixel stuffing and ad stacking to domain spoofing and bots. It will also explore what should be done to ensure ad fraud protection and improve effectiveness.
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