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We found 684 results for "Cover Story"...

Cameo Clips
June 29, 2006
Recent cases in entertainment law.
Some Old Lessons For New Enterprises
June 28, 2006
e-Commerce firms have aggressively marketed themselves as the new kids on the block. They eagerly discard old ways of doing business, confident that their way of doing business ' online ' is better. It's an e-commerce article of faith that everyone can work more efficiently if he or she would only eliminate outdated practices that don't take advantage of the conveniences available online.<br>But maybe some supposedly 'old' laws and ways of doing business have survived ' for decades and centuries ' for reasons other than that the Internet had not yet been invented. Sometimes, the tried and true is sufficient for what's needed. The old way may work more reliably, and perhaps even better than, the new path offered by e-commerce.
<b>Media & Communication Corner: </b>Inside <i>Crain's Chicago Business</i>
May 31, 2006
This month, Jaffe's insiders look into Crain's Chicago Business. This business magazine, with a circulation of over 50,000 readers and over 125,000 registered users, has served as a source of local business news and information to Chicago's most influential business and legal executives for more than a quarter century. Crain's Chicago has sister publications in Cleveland, Detroit, New York and Mexico. Each of the Crain's business publications operates distinctly in the sphere of its home city, yet they share a similar look and interest.
Landlord & Tenant
May 31, 2006
In-depth commentary on important cases.
Insider Fraud: Biting the Hand That Feeds
May 30, 2006
You've read about it, you've heard about it, but let's say it again: Your employees, on their own or in collusion with others, can make your firm a victim of fraud. Understanding how fraud takes place can help you and your clients minimize its possibility; yet statistics show that many businesses do not understand fraud and do not recognize its red flags.
Franchise Industry Must Tackle Privacy
April 28, 2006
Consumers are growing more sensitive about the privacy of their financial information, and franchisors are no different than other businesses needing to become more attentive to protecting customer data. 'Information privacy and security is one of the most fast-paced and constantly changing areas of the law today,' stated Kirk Nahra, chair, Wiley Rein &amp; Fielding's privacy practice, in a conference call on April 20, targeted specifically to the privacy challenges that franchises face.
Real Property Law
April 27, 2006
Analysis and information on key cases.
<b>Technology In Marketing: </b> Attorney Blogging: Best Practices
April 27, 2006
Obtaining a high search-engine ranking may no longer be enough to realize the business potential of a blog. The reason is that as the use of blogs as a marketing tool proliferates among lawyers, differences in quality between blogs covering the same topic will become evident. There are only so many blogs that prospective clients can read on a daily basis, and as the number of choices grow, readers will become more and more selective. It is therefore critical for any lawyer launching a blog to consider 'best practices' that will set his or her blog apart from the pack.
<b>Media & Communication Corner: </b>Securing Media Coverage in Key Publications
April 27, 2006
The second installation of our series exploring the inside scoop from top media outlets took us to Chicago-based InsideCounsel. The longest-running monthly magazine serving general counsel and other in-house legal professionals, Inside-Counsel is the evolution of the former Corporate Legal Times, which was launched in 1991. We spoke with executive editor Robert Vosper to discuss the magazine's success and discover how he determines what stories and issues get covered.
Trademark Protection for Characters After Copyright
March 30, 2006
As the copyright terms of many iconic, character-based works of the 20th century near closure, owners of these works face the question as to what extent they can enjoy exclusive rights in the characters they have created. Included is Disney's Mickey Mouse, first introduced in the short animated film 'Steamboat Willie' in 1928. Enterprising third parties raise the related question: Does the expiration of copyright mean these works and characters can be freely exploited? Once a copyright term lapses, an original work is said to pass into the public domain, available for all to freely copy and exploit. However, continued trademark protection for a character may delay or complicate the character's passage into the public domain. A careful analysis of fundamental principles of trademark and copyright law and relevant case law illuminate certain legal guideposts for navigating through the complexities of character protection.

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  • Identifying Your Practice's Differentiator
    How to Convey Your Merits In a Way That Earns Trust, Clients and Distinctions Just as no two individuals have the exact same face, no two lawyers practice in their respective fields or serve clients in the exact same way. Think of this as a "Unique Value Proposition." Internal consideration about what you uniquely bring to your clients, colleagues, firm and industry can provide untold benefits for your law practice.
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  • Risks and Ad Fraud Protection In Digital Advertising
    The ever-evolving digital marketing landscape, coupled with the industry-wide adoption of programmatic advertising, poses a significant threat to the effectiveness and integrity of digital advertising campaigns. This article explores various risks to digital advertising from pixel stuffing and ad stacking to domain spoofing and bots. It will also explore what should be done to ensure ad fraud protection and improve effectiveness.
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