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We found 6,128 results for "Marketing the Law Firm"...

Data Analysis Is Cementing Important Role In Law Firms Talent Evaluation
February 01, 2022
As more law firms embrace the power of mining data to inform talent-related decisions, some have predicted that Big Law hiring could become like modern Major League Baseball: A data-centric endeavor that trusts the numbers, and those who know how to interpret them, over all else.
Players on the Move
February 01, 2022
A look at moves among attorneys, law firms, companies and other players in entertainment law.
Fourth Circuit: Shareholders Face High Bar In Demonstrating Scienter
February 01, 2022
A recent Fourth Circuit decision held that shareholders must meet a high bar in demonstrating scienter to avoid early dismissal of the case. The decision also shows the fact-intensive approach courts use to distinguish fraudulent statements from those that, even if mistaken, were made innocently.
Law Firms Looking to Balance Decreasing Office Space With Increasing Head Count In 2022
February 01, 2022
Streamlining office space corresponds with industry-wide trends of law firms embarking on two seemingly paradoxical goals: decreasing their office space while aggressively growing head count.
Remote Work Yields Savings, But Watch for Tax and Jurisdiction Issues
February 01, 2022
While the rapid ascent of home offices may have initially come as a shock to more than a few corporate cultures, the truth is that business leaders who embrace long-term remote working can yield significant cost savings and boost employee morale.
Bankruptcy Practices Using Slowdown to Restructure, Sniff Out Distressed Sectors
February 01, 2022
Bankruptcy practice leaders admittedly have some time on their hands, which they're using to sniff out insolvency in distressed sectors and market their services to existing and potential clients.
More than Just a Purchase, a Partnership: Tips for Success with Cloud-based Practice Management In 2022
January 01, 2022
While functionality and features are important, there are a number of additional considerations when evaluating a practice management solution. Will your platform provider serve as a partner that will offer expert guidance and be invested in your ongoing success?
In the New Year, Be Sure to Highlight Client Service Skills
January 01, 2022
Demonstrating client service before the engagement serves attorneys well into the ongoing relationship. This checklist can help professionals discuss important topics with new clients and demonstrates their skills in quality client service.
What Does Life Look Like for PR Post-COVID?
January 01, 2022
There was no shortage of COVID-related PR opportunities having an impact on practice groups across the board, from real estate to bankruptcy to employment and more. This wave started in 2020 and continued well into 2021. Once the pandemic does finally fade from our lives, what will the new normal for legal PR look like?
Cybersecurity and Legal Tech In 2022: Predictions from the Field
January 01, 2022
It's still a dangerous cyber world as we enter 2022, but one that today's attorneys and legal technologists are prepared to tackle. Here's what they predict for cybersecurity, remote work, privacy and e-discovery in the new year.

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    Defining commercial real estate asset class is essentially a property explaining how it identifies — not necessarily what its original intention was or what others think it ought to be. This article discusses, from a general issue-spot and contextual analysis perspective, how lawyers ought to think about specialized leasing formats and the regulatory backdrops that may inform what the documentation needs to contain for compliance purposes.
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  • Identifying Your Practice's Differentiator
    How to Convey Your Merits In a Way That Earns Trust, Clients and Distinctions Just as no two individuals have the exact same face, no two lawyers practice in their respective fields or serve clients in the exact same way. Think of this as a "Unique Value Proposition." Internal consideration about what you uniquely bring to your clients, colleagues, firm and industry can provide untold benefits for your law practice.
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  • Risks and Ad Fraud Protection In Digital Advertising
    The ever-evolving digital marketing landscape, coupled with the industry-wide adoption of programmatic advertising, poses a significant threat to the effectiveness and integrity of digital advertising campaigns. This article explores various risks to digital advertising from pixel stuffing and ad stacking to domain spoofing and bots. It will also explore what should be done to ensure ad fraud protection and improve effectiveness.
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