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We found 6,128 results for "Marketing the Law Firm"...

IP News
November 01, 2021
Federal Circuit: Case Belongs In the Northern District of California, Not Western District of Texas Federal Circuit: Arbitration Clause Did Not Prevent Institution of IPR Petitions
Legal Marketing Q&A: Part Two
November 01, 2021
Part two of a two-part Q&A with David McCann, J.D., senior director of communications at Snell & Wilmer continues our discussion on key topics relevant to legal marketing professionals.
Legal Tech: The Secret Life of E-Discovery Funding
November 01, 2021
The true extent of funding amounts fueling legal tech and e-discovery software companies will likely never be widely shared. The reason is simple: Without regulatory requirements, the competitive risks of disclosing these investments regularly outweighs any potential benefits.
Online Extra: Talent Crunch Triggering Alarm Bells for Law Firms
November 01, 2021
The talent crunch has triggered alarm bells about law firms' long-term viability, as epic workloads and existential upheaval continue to rain on a generation that's less interested in the traditional benefits of Big Law life.
COVID-19: Economic Stimulus and SBA Loans
November 01, 2021
A summary of information on the various provisions under the new federal economic stimulus package.
Court's Decision In Epic/Apple Battle Explained
October 01, 2021
The federal judge who presided over the antitrust showdown between Fortnite developer Epic Games Inc. and Apple Inc. found that Epic failed to prove the tech giant is a monopolist, but ordered Apple to allow certain in-app purchasing communications.
Accountability Questions for Business Development Coaching Success
October 01, 2021
Working with a business development coach is an investment in yourself that can bring about career success by having a deliberate strategy in place.
Leading Through Disruption
October 01, 2021
Some tried and true leadership practices for firms and partners who are focused on retaining and developing top talent in the current context.
Competing by Connecting: In an Increasingly Crowded Market, Litigation Teams Must Leverage Centralized Technologies to Rise Above Their Rivals
October 01, 2021
Regardless of where each law firm currently stands in its innovation journey, it is crystal clear that the need to speed up the modernization of their technology solutions that facilitate connectivity, automation and workflow between their staff is real and immediate.
Legal Marketing Q&A — Part One
October 01, 2021
Part one of a two-part Q&A with David McCann, J.D., senior director of communications at Snell & Wilmer, in which we cover a range of key topics relevant to legal marketing professionals.

MOST POPULAR STORIES

  • Yachts, Jets, Horses & Hooch: Specialized Commercial Leasing Models
    Defining commercial real estate asset class is essentially a property explaining how it identifies — not necessarily what its original intention was or what others think it ought to be. This article discusses, from a general issue-spot and contextual analysis perspective, how lawyers ought to think about specialized leasing formats and the regulatory backdrops that may inform what the documentation needs to contain for compliance purposes.
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  • Identifying Your Practice's Differentiator
    How to Convey Your Merits In a Way That Earns Trust, Clients and Distinctions Just as no two individuals have the exact same face, no two lawyers practice in their respective fields or serve clients in the exact same way. Think of this as a "Unique Value Proposition." Internal consideration about what you uniquely bring to your clients, colleagues, firm and industry can provide untold benefits for your law practice.
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  • Risks and Ad Fraud Protection In Digital Advertising
    The ever-evolving digital marketing landscape, coupled with the industry-wide adoption of programmatic advertising, poses a significant threat to the effectiveness and integrity of digital advertising campaigns. This article explores various risks to digital advertising from pixel stuffing and ad stacking to domain spoofing and bots. It will also explore what should be done to ensure ad fraud protection and improve effectiveness.
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