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We found 6,330 results for "Marketing the Law Firm"...

Diversity & Technology: Training Your AI to Be More Inclusive
March 01, 2022
AI is maturing and creating countless new opportunities to help people live better lives at home and work. As the technology evolves, it is essential that it does so inclusively, equally recognizing and serving all individuals who make up the world's population.
Aligning with Client Expectations: Is Your Firm Walking the Walk In 2022?
March 01, 2022
The adage is true: Actions speak louder than words, and active participation and engagement are critical for fostering real change. Your clients demand it, your competitors are doing it, and your attorneys and staff want it. This is how we will be measured.
DEI As a Competitive Advantage
March 01, 2022
An example of how understanding another person's life experience impacts how a practicing attorney can be a more effective advocate for their client.
General Counsel Perspectives on Law Firm Marketing In 2022
March 01, 2022
Do you know what GC's want when it comes to evaluating law firms? Have you asked general counsel for their perspective on law firm marketing? If so, are you incorporating this feedback into your firm's marketing and business development efforts?
Will the Lateral's Clients Move?
March 01, 2022
The promise of new client relationships is driving the vast majority of lateral partner movement today. Is there a way to accurately project which clients of the candidate will move?
Tips for Building Authentic Referral Relationships
March 01, 2022
While many attorneys know referral partners are an integral piece of their career, they don't take the time to build authentic referral relationships. To their current and future detriment, they don't make quality referral relationships a priority.
10 Ways to Optimize Your Virtual Presentation or Webinar
March 01, 2022
Even when the pandemic subsides, working from home will be remain a constant (at least part of the time) for many lawyers, clients, referral sources, and many others. So, we should continue to work on optimizing our virtual presentation and webinar skills.
Ensure Financial Health Ahead of an Economic Downturn
March 01, 2022
Proper planning is key to ensuring a company's financial health when facing an economic downturn. Although companies will come into such planning with different levels of financial health, the same considerations can be helpful in determining the best path forward.
Opportunities and Best Practices for Lenders In Financing Distressed Business Acquisitions
March 01, 2022
As distressed M&A activity inevitably heats up, strategic buyers and equity sponsors that have sat on the sideline for an extended period of time will likely have expanding interest in purchasing viable, but over-leveraged, businesses that are being sold out of bankruptcy.
The Coming Thaw for Distressed M&A: Opportunities and Best Practices for Lenders In Financing Distressed Business Acquisitions
March 01, 2022
This article focuses on the financing opportunities buying the business of a Chapter 11 debtor will create for lenders, highlights the benefits of financing bankruptcy acquisitions, and identifies some potential challenges and best practices to ensure that lenders minimize any risks and receive maximal protection for themselves.

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  • The 'Sophisticated Insured' Defense
    A majority of courts consider the <i>contra proferentem</i> doctrine to be a pillar of insurance law. The doctrine requires ambiguous terms in an insurance policy to be construed against the insurer and in favor of coverage for the insured. A prominent rationale behind the doctrine is that insurance policies are usually standard-form contracts drafted entirely by insurers.
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  • Abandoned and Unused Cables: A Hidden Liability Under the 2002 National Electric Code
    In an effort to minimize the release of toxic gasses from cables in the event of fire, the 2002 version of the National Electric Code ("NEC"), promulgated by the National Fire Protection Association, sets forth new guidelines requiring that abandoned cables must be removed from buildings unless they are located in metal raceways or tagged "For Future Use." While the NEC is not, in itself, binding law, most jurisdictions in the United States adopt the NEC by reference in their state or local building and fire codes. Thus, noncompliance with the recent NEC guidelines will likely mean that a building is in violation of a building or fire code. If so, the building owner may also be in breach of agreements with tenants and lenders and may be jeopardizing its fire insurance coverage. Even in jurisdictions where the 2002 NEC has not been adopted, it may be argued that the guidelines represent the standard of reasonable care and could result in tort liability for the landlord if toxic gasses from abandoned cables are emitted in a fire. With these potential liabilities in mind, this article discusses: 1) how to address the abandoned wires and cables currently located within the risers, ceilings and other areas of properties, and 2) additional considerations in the placement and removal of telecommunications cables going forward.
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