Assessing Your Business Development Strategies In an Uncertain Economic Climate
May 01, 2023
In an economic downturn, the easy option is to conserve and preserve cash by reducing headcount and slashing external vendors. And in the wake of recent layoffs by law firms, corporations, professional services and legal tech companies, it seems almost second nature to join your peers when the financials aren't looking so good. But is this in fact the right thing to do, especially if you want to grow?
The Evolution of Law Firm Business Development
May 01, 2023
Marketing leaders on the front lines talk about the evolution of law firm business development, and what's happening with the all-important event — in-person or online gatherings for clients and prospects.
Tips for Making Attorney Bios Difference Makers
May 01, 2023
A well-crafted bio is a critical marketing tool that can position you as an experienced professional who can solve the problems that matter to your potential clients. Attorney bio pages are one of a law firm website's most important and viewed sections; therefore, yours must be well-written and encompass your work and the work you want to attract.
The First Amendment and the Lanham Act At the Supreme Court
May 01, 2023
In March, the Supreme Court heard a blockbuster trademark case with significant implications for trademark law. After argument, reversal seems likely as questioning from the justices suggests that a long-standing precedent is unlikely to survive unscathed. But the Court also indicated concern over the broader implications of this case in the arts, entertainment, and publishing. Here's what you need to know about Jack Daniel's v. VIP Products.
ChatGPT, Generative AI and IP Considerations
May 01, 2023
Part Two of a Two-Part Article
Part One of this article briefly detailed what "generative AI" tools like ChatGPT are and provided an overview of key legal considerations. Part Two looks at upcoming AI-specific legislation and the path forward for firms wanting to use AI in practice.
Music Rates and Royalties In 2023
May 01, 2023
Part Two of a Two-Part Article
Part One of this article discussed mechanical licenses and interactive streaming services. Part Two covers songwriters and music publishers, and record labels.
Licensing AI Content
May 01, 2023
The primary issue associated with securing a licensor's consent for Internet AI intellectual property is that normally the licensor is a computer program, hence not a legal person.
Copyright Office On AI-Works Registrations
May 01, 2023
The U.S. Copyright Office recently found itself waffling on a copyright registration it granted, and then revoked, within a span of months. The work in question, a comic book, transcended the traditional artificial-intelligence authorship debate it contained an amalgam of human-created text and generative AI-created artwork.
