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Fee-saving 'DIY's' for Start-ups

By Stanley P. Jaskiewicz, Esq.
August 03, 2003

The predicted economic turnaround will certainly bring new business start-ups with it. This time around, however, an entrepreneur's first step shouldn't be buying a sock puppet or a Super Bowl commercial.

So after conceiving a new business, what should the founders do next? Some business necessities seem obvious.

For example, they should write and rewrite a business plan. A good idea is worthless if its cash flow won't last 6 months.

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