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News Briefs
GNC, Franchisees Continue Court Battles
More than 350 franchisees of vitamin-store chain General Nutrition Centers, Inc. (GNC) have banded together as the GNC Franchisee Association, Inc., in order to sue the company for misuse of advertising and reset fees and predatory pricing. The lawsuit, filed in May 2003, indicates that the settlement of three class action lawsuits against GNC in 2001 did little to end the bad blood between the company and its franchisees. GNC and its corporate parent, the Dutch firm Royal Numico NV, are named as defendants.
The latest lawsuit was filed in Superior Court in New Brunswick, NJ, and was transferred to the U.S. District Court for the Western District of Pennsylvania in August. At a case management conference in September, the judge asked both parties to submit briefs about a possible change in venue back to New Jersey or elsewhere.
Yachts, Jets, Horses & Hooch: Specialized Commercial Leasing Models
Defining commercial real estate asset class is essentially a property explaining how it identifies — not necessarily what its original intention was or what others think it ought to be. This article discusses, from a general issue-spot and contextual analysis perspective, how lawyers ought to think about specialized leasing formats and the regulatory backdrops that may inform what the documentation needs to contain for compliance purposes.
Hyperlinked Documents: The Latest e-Discovery Challenge
As courts and discovery experts debate whether hyperlinked content should be treated the same as traditional attachments, legal practitioners are grappling with the technical and legal complexities of collecting, analyzing and reviewing these documents in real-world cases.
Identifying Your Practice's Differentiator
How to Convey Your Merits In a Way That Earns Trust, Clients and Distinctions Just as no two individuals have the exact same face, no two lawyers practice in their respective fields or serve clients in the exact same way. Think of this as a "Unique Value Proposition." Internal consideration about what you uniquely bring to your clients, colleagues, firm and industry can provide untold benefits for your law practice.
Risks and Ad Fraud Protection In Digital Advertising
The ever-evolving digital marketing landscape, coupled with the industry-wide adoption of programmatic advertising, poses a significant threat to the effectiveness and integrity of digital advertising campaigns. This article explores various risks to digital advertising from pixel stuffing and ad stacking to domain spoofing and bots. It will also explore what should be done to ensure ad fraud protection and improve effectiveness.
Turning Business Development Plans Into Reality
This article offers practical insights and best practices to navigate the path from roadmap to rainmaking, ensuring your business development efforts are not just sporadic bursts of activity, but an integrated part of your daily success.