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Pre-existing relationships ' whether with clients, former colleagues, or law school classmates ' are every law firm's number-one source for new client development. As large firms know firsthand, the strength of having a vast network is offset by the struggle to effectively search and access those relationships. Sheppard, Mullin, Richter & Hampton is a full-service AmLaw 100 firm with 1000 employees in nine nationwide offices. To support our business development and marketing efforts, we must be able to leverage our strong network of contacts and immediately identify everyone within our firm who has a valuable pre-existing relationship and can make an introduction.
In the past, to prepare for a prospect meeting, attorneys sent out an all-lawyer e-mail blast or walked the halls asking if anyone knew the company in question. We knew this approach did not fully leverage our firm's relationship capital. Another common step was checking the CRM system. We have a very successful CRM implementation and one of the highest attorney-adoption rates, but a few lawyers choose not to participate, and others fall behind entering their contacts ' even if their assistants are doing much of the work.
On Aug. 9, 2023, Gov. Kathy Hochul introduced New York's inaugural comprehensive cybersecurity strategy. In sum, the plan aims to update government networks, bolster county-level digital defenses, and regulate critical infrastructure.
A trend analysis of the benefits and challenges of bringing back administrative, word processing and billing services to law offices.
Summary Judgment Denied Defendant in Declaratory Action by Producer of To Kill a Mockingbird Broadway Play Seeking Amateur Theatrical Rights
When we consider how the use of AI affects legal PR and communications, we have to look at it as an industrywide global phenomenon. A recent online conference provided an overview of the latest AI trends in public relations, and specifically, the impact of AI on communications. Here are some of the key points and takeaways from several of the speakers, who provided current best practices, tips, concerns and case studies.