'Jazz isn't music because you can't read it or write it,' declared Buenos Aires concert master Luis Schifrin to his son.
Accounting for Intangibles: From IP to CEO
The track to the CEO's office has changed as the key determinants of competitive advantage have changed. Over the past few years, sales, marketing, engineering, and most recently, finance have serially been the corporate lines through which proto-CEOs have risen through the ranks. With intangibles now providing the competitive advantage, perhaps the next trend in CEO-spotting will take place in the IP suite.
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Nir KossovskyThis premium content is locked for LawJournalNewsletters subscribers only
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