Enforcement Issues Raised By Geographically Descriptive Marks

How do famous, but geographically descriptive, trademarks impact the ability of second-comers to trade off the fame of the location? A look at a recent ruling on this issue.

24 minute readMay 29, 2008 at 08:16 AM
By
Matthew W. Siegal
Jason M. Sobel
Enforcement Issues Raised By Geographically Descriptive Marks

How do famous, but geographically descriptive, trademarks impact the ability of second-comers to trade off the fame of the location? For example, your client, Skim Co., wants to start a

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