When the Federal Trademark Dilution Act (“FTDA”) was enacted in 1996, it was expected to provide much-needed uniformity and consistency to the protection of famous marks, not to fundamentally change
The TDRA Turns Two: But Are Trademark Owners Better Off?
Through the TDRA, Congress intended to clarify the standards of fame and dilution for trademark owners, but the courts have struggled to come up with a uniform application of these tests.
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