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CLOSING THE DEAL
CLOSING THE DEALA very happy new year to you all. Legal marketing is going through its typical first of the year cycle where clients and prospects are playing the “budget” card. But the economy is not the only factor you should consider when converting an opportunity to close more business.Hesitation might also occur on behalf of in-house counsel or public agency executives due to the pressures of bureaucracy. Who else needs to approve the engagement? Will the person you are dealing with survive RIF's?Competitors are searching for ways to outmaneuver you. Traditional attorney marketing now requires innovation and extra effort. Client retention is even more critical to maintaining a pipeline.And reaching the market place is changing radically. Is your firm continuing to spend heavily on print and media advertising or using pop-up ads, landing page features, webinars, etc. to reach the same client base?Lastly, what are real “deadlines” for purchasing your services? Are they looser than ever, providing the client every possible out to delay or stall? Closing skills today must recognize: * Budget * Hesitation * Competition * Market * Deadlines.The new year and our new economic structure demands greater attention, application and time to win clients. Happy new year?
CLOSING THE DEALA very happy new year to you all. Legal marketing is going through its typical first of the year cycle where clients and prospects are playing the “budget” card. But the economy is not the only factor you should consider when converting an opportunity to close more business.Hesitation might also occur on behalf of in-house counsel or public agency executives due to the pressures of bureaucracy. Who else needs to approve the engagement? Will the person you are dealing with survive RIF's?Competitors are searching for ways to outmaneuver you. Traditional attorney marketing now requires innovation and extra effort. Client retention is even more critical to maintaining a pipeline.And reaching the market place is changing radically. Is your firm continuing to spend heavily on print and media advertising or using pop-up ads, landing page features, webinars, etc. to reach the same client base?Lastly, what are real “deadlines” for purchasing your services? Are they looser than ever, providing the client every possible out to delay or stall? Closing skills today must recognize: * Budget * Hesitation * Competition * Market * Deadlines.The new year and our new economic structure demands greater attention, application and time to win clients. Happy new year?
Major Differences In UK, U.S. Copyright Laws
This article highlights how copyright law in the United Kingdom differs from U.S. copyright law, and points out differences that may be crucial to entertainment and media businesses familiar with U.S law that are interested in operating in the United Kingdom or under UK law. The article also briefly addresses contrasts in UK and U.S. trademark law.
The Article 8 Opt In
The Article 8 opt-in election adds an additional layer of complexity to the already labyrinthine rules governing perfection of security interests under the UCC. A lender that is unaware of the nuances created by the opt in (may find its security interest vulnerable to being primed by another party that has taken steps to perfect in a superior manner under the circumstances.
Strategy vs. Tactics: Two Sides of a Difficult Coin
With each successive large-scale cyber attack, it is slowly becoming clear that ransomware attacks are targeting the critical infrastructure of the most powerful country on the planet. Understanding the strategy, and tactics of our opponents, as well as the strategy and the tactics we implement as a response are vital to victory.
Legal Possession: What Does It Mean?
Possession of real property is a matter of physical fact. Having the right or legal entitlement to possession is not "possession," possession is "the fact of having or holding property in one's power." That power means having physical dominion and control over the property.
The Stranger to the Deed Rule
In 1987, a unanimous Court of Appeals reaffirmed the vitality of the "stranger to the deed" rule, which holds that if a grantor executes a deed to a grantee purporting to create an easement in a third party, the easement is invalid. Daniello v. Wagner, decided by the Second Department on November 29th, makes it clear that not all grantors (or their lawyers) have received the Court of Appeals' message, suggesting that the rule needs re-examination.