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Franchise Companies vs. Hackers: Twenty Questions on Cybercrime

By Henfree Chan and Bruce S. Schaeffer
February 24, 2009

The 21st century is clearly the age of cybercrime, and franchise companies should be especially concerned because, simplistically, there are only two types of computer systems: those that have been hacked, and those that will be hacked. Franchise companies are uniquely vulnerable in two areas because they possess massive collections of personally identifiable information (“PII”), and they have substantial asset bases of intangible property. Both the PII and the intangible assets can be easily copied without leaving the premises. Any transaction involving a card with a magnetic strip involves risk, and any franchise company's computer system designed to allow access to multiple users (such as franchisees, vendors, suppliers, etc.) poses an enormous risk of being penetrated. All companies using e-mail or the Internet are vulnerable; firewalls offer no protection once a hacker has infiltrated.

And things are going to get worse. Speaking to the BBC for a report on technology, Mikko Hypponen, chief research officer at F-Secure, an IT security firm based in Helsinki, Finland, said last year, “Crime tends to rise when you have more unemployment. If you look, in general, where the attacks are coming from you can find social reasons behind them.” Experts at the 2009 World Economic Forum in Davos, Switzerland, called for a new system to tackle well-organized gangs of cybercriminals, and they claimed that online theft costs $1 trillion a year, that the number of attacks is rising sharply, and that too many people do not know how to protect themselves.

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