The Internet Corporation for Assigned Names and Numbers (“ICANN”) plans to issue generic top-level domain names (“gTLDs”) beyond the current 21 top-level domain names (“TLDs”) such as.com and.net
Registering Marks As Top-Level Domain Names
The Internet Corporation for Assigned Names and Numbers ("ICANN") plans to issue generic top-level domain names ("gTLDs") beyond the current 21 top-level domain names ("TLDs") such as .com and .net. For the first time, trademark owners may use their marks as gTLDs; for example, .nike. The application process is complex, and trademark owners have no guarantee that they will secure gTLDs for their marks. e-Commerce providers, however, can use trademark-law strategy to gain advantages during the application process.
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