Negotiating Protections for Sports Sponsors When Disputes Arise Between Teams and Players

Many writers, observers and enthusiasts following this year's professional sports labor disputes in both the NFL and the NBA focused solely on the players, the owners and the fans. But there is another group of stakeholders that is inevitably affected by a lack of labor peace: sponsorship partners.

16 minute readNovember 28, 2011 at 09:31 AM
By
Benjamin R. Mulcahy
Negotiating Protections for Sports Sponsors When Disputes Arise Between Teams and Players

The end of a collective bargaining agreement between a professional sports league and the players association that represents the athletes triggers a series of dominos: The players go on strike;

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