Proposed COPPA Amendments Address Geolocation, Behavioral Ads

This article discusses COPPA generally, recent enforcement actions, and the issues surrounding the proposed amendments to the COPPA regulations, including whether COPPA's definition of "personal information" should be expanded to cover geolocation and behavioral advertising data, and what new methods of parental notice should be adopted.

11 minute read February 28, 2012 at 03:35 PM
By
Richard Raysman And Peter Brown
Proposed COPPA Amendments Address Geolocation, Behavioral Ads

Congress passed the Children's Online Privacy Protection Act (COPPA) (www.coppa.org/comply.htm) more than a decade ago to address the unique privacy risks of children under 13 years of age when they access the Internet.

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