Exclusivity will typically enhance the value of a product for a retailer. Being the only outlet for some period of time from which a customer can purchase the product in
Antitrust Unlikely to Restrict Today's 'Runs,' 'Clearances' in Film Distribution
In the years since the Paramount/Loew's decree was issued, antitrust law has evolved, giving greater flexibility to manufacturers and distributors in granting territorial or customer exclusivity.
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