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CLIENT RETENTION – A Gap in Attorney MarketingWhy is it that lawyers are so resistant to marketing and business development? According to our recent U.S./Canada Client Retention Survey, the most frequent answers were:* No training;* Failed once – why try again;* Fear of the process;* No time:* Not compensated.The approach we utilize is to teach professionals to sell using tools that are relevant for the legal profession, listen to and solve their sales problems,and add innovations where appropriate.But there is only one way to succeed — get out there!
CLIENT RETENTION – A Gap in Attorney MarketingWhy is it that lawyers are so resistant to marketing and business development? According to our recent U.S./Canada Client Retention Survey, the most frequent answers were:* No training;* Failed once – why try again;* Fear of the process;* No time:* Not compensated.The approach we utilize is to teach professionals to sell using tools that are relevant for the legal profession, listen to and solve their sales problems,and add innovations where appropriate.But there is only one way to succeed — get out there!
End of year collections are crucial for law firms because they allow them to maximize their revenue for the year, impacting profitability, partner distributions and bonus calculations by ensuring outstanding invoices are paid before the year closes, which is especially important for meeting financial targets and managing cash flow throughout the firm.
Law firms and companies in the professional services space must recognize that clients are conducting extensive online research before making contact. Prospective buyers are no longer waiting for meetings with partners or business development professionals to understand the firm's offerings. Instead, they are seeking out information on their own, and they want to do it quickly and efficiently.
Through a balanced approach that combines incentives with accountability, firms can navigate the complexities of returning to the office while maintaining productivity and morale.
The paradigm of legal administrative support within law firms has undergone a remarkable transformation over the last decade. But this begs the question: are the changes to administrative support successful, and do law firms feel they are sufficiently prepared to meet future business needs?
Counsel should include in its analysis of a case the taxability of the anticipated and sought after damages as the tax effect could be substantial.