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Protecting Weak Online Trademarks
You're launching a new computer keyboard. You'd like to call it “101-Key Keyboard.” After all, the product is a U.S. standard with 101 keys. The name conveys the benefit of the keyboard ' that it is standard ' and the concise name will fit easily into your product catalog. You plan to register the name as a trademark with the U.S. Patent & Trademark Office (USPTO) so you can enforce your rights to the name against competitors who try to use the same name.
Solid plan? Not so fast. You've created what is known as a “weak” trademark ' one that will be difficult to register as a trademark and to defend in the marketplace. Creating a brand name that is trademark-worthy and can be defended in the market requires a thoughtful strategy. The standards of the USPTO for trademark registration are nuanced, and the wrong choice of words can make it challenging to obtain a defensible registered mark.
New York's Latest Cybersecurity Commitment
On Aug. 9, 2023, Gov. Kathy Hochul introduced New York's inaugural comprehensive cybersecurity strategy. In sum, the plan aims to update government networks, bolster county-level digital defenses, and regulate critical infrastructure.
Law Firms are Reducing Redundant Real Estate by Bringing Support Services Back to the Office
A trend analysis of the benefits and challenges of bringing back administrative, word processing and billing services to law offices.
Bit Parts
Summary Judgment Denied Defendant in Declaratory Action by Producer of To Kill a Mockingbird Broadway Play Seeking Amateur Theatrical Rights
How AI Has Affected PR
When we consider how the use of AI affects legal PR and communications, we have to look at it as an industrywide global phenomenon. A recent online conference provided an overview of the latest AI trends in public relations, and specifically, the impact of AI on communications. Here are some of the key points and takeaways from several of the speakers, who provided current best practices, tips, concerns and case studies.