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Ninth Circuit Upholds Marley Estate False Endorsement Claim

By ljnstaff | Law Journal Newsletters |
February 28, 2015

The U.S. Court of Appeals for the Ninth Circuit decided there was sufficient evidence to support a jury's finding that merchandiser A.V.E.L.A. violated the Lanham Act by using the unlicensed image of Bob Marley on t-shirts and other merchandise in a manner likely to cause confusion that the Marley estate sponsored or approved of the products. Fifty-Six Hope Road Music Ltd. v. A.V.E.L.A. Inc., 12-17502.

Bob Marley's children own Fifty-Six Hope Road Music Ltd., which exploits the interests of their late father. In 1999, Hope Road granted Zion Rootswear LLC an exclusive license to design, manufacture, and sell t-shirts and other merchandise bearing Bob Marley's image.

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