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<b><i>Online Extra:</b></i> Millennials Distrust Data Protection Methods Employed By Common Online Services: Study

By Chris DiMarco
November 02, 2015

As digital natives, millennials have a major stake in how information is stored and protected by the organizations they share it with. But despite having contributed a vast amount of data to the global ecosystem (in some cases since before they could walk), it turns out that members of Gen Y feel that businesses and government organizations fail to meet their expectations when is comes cybersecurity.

According to a survey released by Intercede, which polled millennials from both the United States and the UK, members of the incumbent generation indicated they held low trustworthiness for many of the most commonly used online services. Sixty-one percent of respondents said they had 'no' or 'little' trust in social media platforms, 38% said the same for retailers and 22% for governmental services.

For the legal industry, the low marks could potentially manifest in two ways: a potential increase in lawsuits associated with data breaches and leaks should data collectors fail to meet the expectations of this massive population segment (a trend already exacerbated by the headline making nature of data breaches). Second, a potential sea-change in policy dictating how information is treated, stored and processed as millennials begin to claim decision-making power in government, corporate and legal organizations.

The survey further colored millennial's desire for stronger security measures by showing the importance they place on discrete data types are handled. For medical and financial data, 80% of respondents called cybersecurity 'very important' or 'vital,' 74% placed the same level of criticality on location data, as did 58% for social media content and 57% for purchasing preferences.

But while talking the talk is one thing, walking the walk is another entirely. A survey released earlier this year indicates that millennial's comfort with the online world can be a double-edged sword, showing a larger predication than both Gen Xers and baby boomers to use work-issued devices in ways that could compromise corporate security.'

According the results of the survey, 'U.S. Mobile Device Security Survey Report,' which was issued by the Absolut Software Corp in May, 64 percent of millennials used their employer-owned device for personal use, as opposed to 37% of baby boomers and of those who admitted to personal use. Additionally 27% of millennials in that group say they engaged in 'not safe for work' activity or browsing on their work issued device, visiting questionable websites or 'sexting' for example.

Overall, the Absolut survey indicated that 25% of millennials believed they may have compromise IT security at some point, 20% higher than their Boomer co-workers.

Given the criticality of cybersecurity issues today, millennial's rising expectations on how data is protected is no doubt good thing. It's also something they should keep in mind before downloading that questionable emoji app on their corporately issued smartphones.


Chris DiMarco writes for Legaltech News, an ALM sibling of e-Commerce Law & Strategy.

As digital natives, millennials have a major stake in how information is stored and protected by the organizations they share it with. But despite having contributed a vast amount of data to the global ecosystem (in some cases since before they could walk), it turns out that members of Gen Y feel that businesses and government organizations fail to meet their expectations when is comes cybersecurity.

According to a survey released by Intercede, which polled millennials from both the United States and the UK, members of the incumbent generation indicated they held low trustworthiness for many of the most commonly used online services. Sixty-one percent of respondents said they had 'no' or 'little' trust in social media platforms, 38% said the same for retailers and 22% for governmental services.

For the legal industry, the low marks could potentially manifest in two ways: a potential increase in lawsuits associated with data breaches and leaks should data collectors fail to meet the expectations of this massive population segment (a trend already exacerbated by the headline making nature of data breaches). Second, a potential sea-change in policy dictating how information is treated, stored and processed as millennials begin to claim decision-making power in government, corporate and legal organizations.

The survey further colored millennial's desire for stronger security measures by showing the importance they place on discrete data types are handled. For medical and financial data, 80% of respondents called cybersecurity 'very important' or 'vital,' 74% placed the same level of criticality on location data, as did 58% for social media content and 57% for purchasing preferences.

But while talking the talk is one thing, walking the walk is another entirely. A survey released earlier this year indicates that millennial's comfort with the online world can be a double-edged sword, showing a larger predication than both Gen Xers and baby boomers to use work-issued devices in ways that could compromise corporate security.'

According the results of the survey, 'U.S. Mobile Device Security Survey Report,' which was issued by the Absolut Software Corp in May, 64 percent of millennials used their employer-owned device for personal use, as opposed to 37% of baby boomers and of those who admitted to personal use. Additionally 27% of millennials in that group say they engaged in 'not safe for work' activity or browsing on their work issued device, visiting questionable websites or 'sexting' for example.

Overall, the Absolut survey indicated that 25% of millennials believed they may have compromise IT security at some point, 20% higher than their Boomer co-workers.

Given the criticality of cybersecurity issues today, millennial's rising expectations on how data is protected is no doubt good thing. It's also something they should keep in mind before downloading that questionable emoji app on their corporately issued smartphones.


Chris DiMarco writes for Legaltech News, an ALM sibling of e-Commerce Law & Strategy.

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