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Understanding and Engaging 'Millennials
From the perspective of the generation that's somewhat undefined ' Generation X (birth dates between the mid 1960s and early 1980s) ' we see and understand Baby Boomers (birth dates between 1946 and mid-1960s) and Millennials (birth dates between mid-1980s and early 2000s) both of which are better defined, and the sharp contrast between them. Baby Boomers often complain that Millennials don't want to fit into the system, aren't dedicated to the organization, and “all expect a trophy.” Millennials often see Baby Boomers as wedded to systems and processes that work for Baby Boomers but are stifling to Millennials.
Background
Baby Boomers' views were shaped by the fact that they've always had to, and still expect to, compete to succeed because there are so many of them due to the post World War II baby boom. To them, there have to be winners and losers. Their schools were over-crowded because of the baby boom, thus, competition coexisted with the need to fit into the system and share. To succeed, Baby Boomers had to stand out from the crowd and that is their lens: You win by being both “competitive and ambitious.”
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