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A federal judge in San Jose has denied class certification in a long-running case claiming that Facebook Inc. disclosed users' personally identifiable information to advertisers when they clicked on some Facebook ads. In Re: Facebook Privacy Litigation, Case No. 5:10-cv-02389.
U.S. District Senior Judge Ronald Whyte wrote that individualized nature of the plaintiffs' claims weighed against class treatment, but the reasoning behind his decision will remain a mystery for a while. All but three pages of Whyte's 19-page order issued in June were redacted. The judge wrote that he'd give the parties two weeks to seek to seal any “confidential information” revealed in his order.
The ruling comes in a case that dates back to 2010, when several separate proposed class actions were consolidated before then-U.S. District Chief Judge James Ware. The suits alleged Facebook sent so-called “referer headers” to advertisers when users clicked a Facebook ads. Plaintiffs alleged that prior to July 2010 the headers transmitted information could allow an advertiser to identify the user who clicked a given ad despite Facebook's promises to only share anonymized data about users.
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