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As hybrid work becomes the new standard, law firms are rethinking how they deliver essential services like mail, printing, and records management. Traditional methods, designed for a pre-pandemic world, are no longer viable. Firms must now embrace innovative, centralized solutions that prioritize efficiency, security, and digital integration.
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As a marketing professional, your job isn’t just to check tasks off a list — it’s to show attorneys why these efforts matter and how they can actually make their lives easier (and more profitable). This guide is packed with strategies to help you bridge the gap, build trust, and turn even the most skeptical lawyers into willing partners.
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This article first discusses the legal backdrop of the UK’s new strict liability law and then summarizes what companies need to know about the new UK guidance, with particular emphasis on the areas where it expands on the ECCP.
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With the rise of generative AI, legal, knowledge is becoming worth less, and will become worthless. If GenAI-empowered clients won’t need to buy knowledge from lawyers, what will they buy?
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The qualities that matter most to corporate leaders typically relate to partnership, service, and transparency. Legal teams incorporating these traits more comprehensively into their representation will stand out and create a competitive advantage in 2025, particularly given the heightened preferences for automation and self-service options.
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By all measures, Big Law saw more events and trends in 2024 than the legal industry may have seen in years. But was all that change in 2024 welcome, and what are law firm expectations for 2025?
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Positive 2024 financials in Big Law will likely lead to more cash flow that should be available for law firm innovation, industry analysts say. In particular, law firm leaders are looking to 2025 to further leverage generative artificial intelligence to transform their business.
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While there has been a slow pivot toward alternative fee arrangements in the last decade, many firms still cling to the tenet of the billable hour, even as artificial intelligence reimagines its contours.