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Artificial Intelligence

  • In categories where products are difficult to differentiate on performance, and that describes most of the AI industry today, customers do not choose on features. They choose on trust. They are selecting a company they believe will honor its commitments. Brand integrity, in those markets, is a material business asset.

    April 01, 2026Allen Adamson
  • Artificial intelligence is everywhere in 2026. The promise is real, but who is tracking how your AI agreements are reshaping enterprise risk? And how has that risk changed with the increase in agreements and obligations related to these AI tools? Enter the AI playbook.

    April 01, 2026Cynthia Cole and Anna von Spakovsky
  • Until recently, little focus has been placed on the impact of “vibe lawyering,” i.e., non-lawyers, including clients, using AI to conduct their own analysis of a legal issue, either before, after, or instead of consulting with counsel. Two recent federal court decisions highlight the risks of vibe lawyering beyond the issue of hallucinated citations and indicate potential benefits to both lawyers and pro se litigants in relation to the use of AI.

    April 01, 2026F. Paul Greene and Michael-Anthony Bou Jaoude
  • Lawyers gain their strength and effectiveness from hard work. We have not been able to persuade ourselves that the so-called shortcut of prompting a machine to produce a more believable answer is a good thing, if it robs the product, the client, the court, and the lawyer’s reputation of the benefit of immersive research into the facts, policies, goals, and history of the problem and the present state of the law.

    April 01, 2026Peter J. Winders
  • Identifying the risk that deepfakes pose to your organization, providing your employees with tools to identify, respond, and mitigate a deepfake fraud scheme, and considering implementing detection and behavior monitoring tools will help prevent your organization from being victimized.

    April 01, 2026Linn Foster Freedman
  • AI-powered search tools are more and more becoming the first place that people turn to for recommendations, expert opinions, and brand research. If you’re not thinking about AI visibility as part of your communications strategy right now, get with the program — you’re already behind. Here’s some advice on how to catch up.

    April 01, 2026Elizabeth Lampert and Lara Cupit
  • A recent decision from the U.S. District Court for the Southern District of New York (SDNY), United States v. Heppner, has generated outsized commentary suggesting that the use of generative AI tools may jeopardize attorney-client privilege. A closer reading shows something far less dramatic.

    March 01, 2026Shawn. C. Helms and Caitlin (Cate) Howe and Jason Krieser and Joseph Evans