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Law Firm Management

Features

Facilitating Follow-Up Image

Facilitating Follow-Up

Bob Gero

By setting clear guidelines and limiting lawyers' obligations, a law firm's marketing staff will make it more likely that their lawyers will be successful new business generators.

IT BOILS DOWN TO ONE CLIENT AT A TIME Image

IT BOILS DOWN TO ONE CLIENT AT A TIME

Bruce W. Marcus

Here's a little secret about professional services marketing. It always comes down to selling the individual clients ' one by one. And it doesn't matter if your firm is the largest or the smallest. You can talk about strategies, image, niche marketing and branding. You can talk about articles, brochures, press releases and seminars. But it always comes down to selling the individual clients ' one by one.

CLOSING BY THE NUMBERS Image

CLOSING BY THE NUMBERS

allan colman, [email protected]

CLOSING BY THE NUMBERS - It often comes as a surrise in legal sales that potential clients are not out looking for you. And you need to overcome the obstacles - a prospect's resistance. In our newest white paper, CLOSING BY THE NUMBERS we look at 14 best practices in the fine art of closing. These are the tactics needed to cross the goal line and include: * How Closing goes Beyond "You're Hired." * How…

Features

Client Trust Accounts Image

Client Trust Accounts

Neil F. Scullion

What steps can your firm take to reduce the risk of loss or fraud as it relates to IOLTAs? Also, what must be done to meet your state's client trust account record-keeping requirements? This article covers the basics and will help you think about what changes your firm should consider to protect against IOLTA loss or fraud.

Features

<i><b>Product Review</i></b> Is There Really Such a Thing As Social Practice Management? Image

<i><b>Product Review</i></b> Is There Really Such a Thing As Social Practice Management?

Donna Seyle

Law practice management, meet legal productivity, or, as the San Diego developers have dubbed it: social practice management. Welcome to MyCase.

Features

The Place to Network: The Business Meal Image

The Place to Network: The Business Meal

Timothy Corcoran

The primary objective of a business meal is to make a connection, to demonstrate that you are a likeable and trustworthy business partner. Do this right and you'll get additional opportunities for face time.

Features

Professional Development: Teaching Business Development Skills to the Newest Lawyers Image

Professional Development: Teaching Business Development Skills to the Newest Lawyers

Sharon Meit Abrahams

With the tanking economy and subsequent contraction in the legal profession, the only way for firms to increase revenue is to gain market share. This means everyone is expected to contribute to the business development game.

Features

Content Is More Kingly Than Ever Image

Content Is More Kingly Than Ever

Jay Jaffe

Video and audio/podcast files are quickly becoming the most preferred method of content sharing, and it doesn't look as if anything can stop the juggernaut.

Features

Sustainable Business Development Success Image

Sustainable Business Development Success

Phyllis Weiss Haserot

The notion of client teams has been around for two decades. Now we are becoming more intentional about the diversity of teams for both business development and service delivery.

Features

On the Move Image

On the Move

ALM Staff & Law Journal Newsletters

Who's doing what; who's going where.

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