Features
'Why Her and Not Me?' Best Practices for Initiating and Maintaining Relationships with Reporters
Reporters are under tremendous pressure to publish their stories quickly and attract readers. That makes it even more imperative for communications professionals to make it easy for journalists to remember which of your firm's attorneys are available for comment on key issues, have something to share that is both insightful and has bottom-line impact, and are readily accessible for comments.
Features
<b><i>Professional Development:</i></b> The Key to Successful Summer Programs
Summer has just passed, and we are all heavily involved in the final months of the year. Nevertheless, now is the time to prepare for next summer, and here is why.
Columns & Departments
<b><i>At the Intersection</i></b>: 'Manterruption' Continued
Last month, we discussed the widespread tendency of men to interrupt women in settings where the power stakes were high ("manterruption") and their tendency to appropriate women's comments and ideas as their own ("bropropriation"). We conclude with some additional thoughts.
Features
Data Sharing in the Cloud
Storing and sharing data "in the cloud" has become, in many instances, a business necessity. The practical and economic advantages of cloud computing are clear ' it eliminates the need to send client data via traditional, costly methods, and is significantly less expensive than building and maintaining the same data storage capacity in-house.
Features
Information Is Changing Law Firm Models
The standard law firm model that has been in effect for the better part of the last 20 years is becoming less viable, and the way law firms are run is undergoing a subtle, yet significant change, driven largely by information.
Columns & Departments
<b><i>At the Intersection:</i></b> Are You a 'Manterrupter'?
In the battle for leverage among powerful players, all too often, women end up as the losers. Here is one reason why.
Features
Uncovering the Inner 'Intrapreneur' in Law Firms
One of the most pervasive impacts on law firms is the need for sustained continuous change. Change is never easy. Continuous change is harder and particularly so in conservative profession like law. Here enters the business case for law firm intrapreneur programs!
Features
Take Credit for Your Work: ROI for Marketing Directors
How much money should firms spend on marketing? Instead of simply choosing a percentage based on conventional wisdom, this article shows you three simple calculations to use when you're trying to determine how much money your firm should spend on marketing.
Features
Tackle Billing Now To Avoid a Year-End Surprise
Attorneys rarely think about billings and collections in the summer. Instead, those are topics often left to the year-end collections push. By waiting, however, attorneys lose money, assume risks and otherwise miss important red flags for potential problems that can be avoided or resolved.
Features
Easy-to-Use Collection Technology Leads to Lower e-Discovery Costs
Corporate legal departments are all about cost control and efficient processes, yet when hit with a new investigation or lawsuit, legal teams often reflexively fall back on the "collect everything" mentality. The emergence of targeted and remote collection technologies now makes it possible for corporations to collect in a legally defensible way that reduces cost and minimizes business disruption.
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