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Features
For employers, social media sites present a potential treasure trove of information on applicants, but mining this information for use in recruiting, hiring, firing and monitoring of employees is fraught with risk. Nonetheless, some studies show that 40% of employers search social media during the hiring process. While there are not currently any laws in the United States forbidding employers from gleaning information from social media, improper use can get them into trouble.
Features
In 2013, 13.1 million people were victims of some sort of identity theft. Often, you may think of identity theft as being confined to credit card or ATM fraud, yet there is an epidemic of fraudulent electronically filed tax returns. Identity-related tax fraud is the third-largest theft of federal funds after Medicare/Medicaid and unemployment insurance fraud.
Features
Fully focused women rainmakers assess what needs to be done, and then set about doing it. Instead of "breaking a glass ceiling," they build a new facility with a new ceiling. For them, "no" is not an option and fear is left in the dust.
Features
Research indicates that a lateral partner's team may contribute more to the success of the rainmaker's move to a new firm than most realize. A surprising turn of events recently brought the issue into view.
Features
We know the consumer-industry stories of hackers infiltrating Target and, more recently, Home Depot:
Features
In a market that has heightened expectations for client service, communication, the delivery of value at all stages of a representation and predictability in pricing, law firms must re-evaluate the nature and breadth of their associate training.
Features
There's a lot of allure when it comes to viral content. The thought of law firm marketing whizzing through the Web, without cost to the firms, is enough to make a person cry. But what is the downside?
Features
Well, it's official. The term "Content Marketing" has now entered the double-edged world of a "household name." Strive for it? Sure, for a brand. But, when a concept, an idea, or a tactic reaches that level, it creates an inverse correlation between the amount the term is used, and the degree to which people understand it.
Features
When the law firms of Edwards Angell Palmer & Dodge LLP and Wildman Harrold Allen & Dixon LLP merged in 2011, marketing efforts, specifically the online and digital Web presence, were quickly devoted to achieving a cohesive "one voice, one brand, one solution" approach.
Features
Just as chief marketing and business development officers came to the fore following the recession, "chief strategy officers" are making their way to the managing partner's cabinet.