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Key Considerations in Choosing a Survey
The Association of Legal Administrators sponsored a panel discussion entitled “Law Firm Surveys – The Good, The Bad, and The Ugly” at their 2003 annual convention in San Diego. The panel included Don Williams (Chief Operating Officer – Schwabe Williamson & Wyatt, P.C.), Pete Peterson (former Legal Administrator for several Midwest law firms and current law firm consultant with the Law Firm Business Institute), and Bill Bachman (Executive Director – Bingham McCutchen LLP). Mike Short (Director – Hildebrandt International) moderated the discussion. Among other topics, the panelists advised attendees on the surveys available, key considerations when choosing a survey, data comparability issues, and survey data interpretation.
Part One of this article offered a general overview and comparison of the major surveys currently available for US law firms (Altman Weil's “The Survey of Law Firm Economics”; Hoffman Alvary's “The Flash Report on Law Firm Economics”; and Pricewaterhouse Coopers' “The Law Firm Statistical Survey”). Part Two offers advice on how to select a survey, and Part Three will explain how to get the most out of survey participation.
Rational Survey Selection
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