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Note From The Editor
I hope all of you had a wonderful summer. Over the summer we at Marketing The Law Firm have been working very hard to bring our subscribers cutting-edge marketing and public relations content. You will note that much of the September issue has a sales flavor. This is in part due to the overwhelming response to our new quarterly Sales in Law Firms Supplement that premieres with this September issue. We have some fabulous articles written by some of the best and most-informed individuals in this space. I invite you to give me your feedback on this new Supplement and to submit articles for the next Supplement ' coming in December.
I also wanted to take a moment to mention two programs that are coming up: one on September 30th and one on November 3rd. On September 30th from 12 noon to 2:00 p.m., Law Journal Newsletters' Web Audio Conference Division will present “Law Firms Under Stress … Opportunities & Threats.” This Web audio conference event will take a look at the use of communications and public relations in dealing with mergers, defections, revenue and attorneys in crisis. Richard Levick, President and CEO of Levick Strategic Communications, and Burkey Belser, President and Creative Director of Greenfield Belser Ltd., will co-present this program together with several partners and executives of leading law firms. For further information and to register go to www.ljnonline.com. Also, my dear colleague Guy Alvarez and his wonderful company, Business Development Institute, in conjunction with the PM Forum of North America, will present “Building New Business With Breakthrough Relationships: Relationship Marketing and Business Development in the Professional Services Sector.” The program will be held on November 3rd from 9:00 a.m. to 5:00 p.m. at the Microsoft Customer Briefing Center in New York City. For further information and to register go to http://www.bdionline.com/.
Please enjoy this issue and our new supplement.
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Major Differences In UK, U.S. Copyright Laws
This article highlights how copyright law in the United Kingdom differs from U.S. copyright law, and points out differences that may be crucial to entertainment and media businesses familiar with U.S law that are interested in operating in the United Kingdom or under UK law. The article also briefly addresses contrasts in UK and U.S. trademark law.
The Article 8 Opt In
The Article 8 opt-in election adds an additional layer of complexity to the already labyrinthine rules governing perfection of security interests under the UCC. A lender that is unaware of the nuances created by the opt in (may find its security interest vulnerable to being primed by another party that has taken steps to perfect in a superior manner under the circumstances.
Strategy vs. Tactics: Two Sides of a Difficult Coin
With each successive large-scale cyber attack, it is slowly becoming clear that ransomware attacks are targeting the critical infrastructure of the most powerful country on the planet. Understanding the strategy, and tactics of our opponents, as well as the strategy and the tactics we implement as a response are vital to victory.
Legal Possession: What Does It Mean?
Possession of real property is a matter of physical fact. Having the right or legal entitlement to possession is not "possession," possession is "the fact of having or holding property in one's power." That power means having physical dominion and control over the property.
The Anti-Assignment Override Provisions
UCC Sections 9406(d) and 9408(a) are one of the most powerful, yet least understood, sections of the Uniform Commercial Code. On their face, they appear to override anti-assignment provisions in agreements that would limit the grant of a security interest. But do these sections really work?