Law.com Subscribers SAVE 30%

Call 855-808-4530 or email [email protected] to receive your discount on a new subscription.

Marketing the Law FirmLJN NewslettersNewsSections

<b>Meyerowitz on Marketing</b>The Law Library Meets Marketing and Technology Head On

By ALM Staff | Law Journal Newsletters |
April 29, 2005

When she remembers what it was like to be a law firm librarian in the past, Kathy Greco, who is now the head librarian of Long Island-based Rivkin Radler L.L.P, always thinks of “shifting parties.” As a section of the library that housed one or more of the regional reporters was about to overflow, the library staff would come to work on a Saturday, order pizza, move the books to a different area of the library and re-shelve them there. It could take 4 or 5 hours to finish the job, and it was physically grueling work, Greco recalls.

Librarians who have begun to work relatively recently in law firms probably never have participated in a “shifting party” or in any similar event. That's because the nature of the law firm library ' and thus the librarian's role ' has undergone revolutionary change over the years. There still are books, at least some books, in today's law firm libraries, but Internet connections and CD-ROMs often seem to be just as prevalent and, perhaps, are actually even more important.

This premium content is locked for Entertainment Law & Finance subscribers only

  • Stay current on the latest information, rulings, regulations, and trends
  • Includes practical, must-have information on copyrights, royalties, AI, and more
  • Tap into expert guidance from top entertainment lawyers and experts

For enterprise-wide or corporate acess, please contact Customer Service at [email protected] or 877-256-2473

Read These Next
New York's Latest Cybersecurity Commitment Image

On Aug. 9, 2023, Gov. Kathy Hochul introduced New York's inaugural comprehensive cybersecurity strategy. In sum, the plan aims to update government networks, bolster county-level digital defenses, and regulate critical infrastructure.

Law Firms are Reducing Redundant Real Estate by Bringing Support Services Back to the Office Image

A trend analysis of the benefits and challenges of bringing back administrative, word processing and billing services to law offices.

The Bankruptcy Hotline Image

Recent cases of importance to your practice.

Bit Parts Image

Summary Judgment Denied Defendant in Declaratory Action by Producer of To Kill a Mockingbird Broadway Play Seeking Amateur Theatrical Rights

How AI Has Affected PR Image

When we consider how the use of AI affects legal PR and communications, we have to look at it as an industrywide global phenomenon. A recent online conference provided an overview of the latest AI trends in public relations, and specifically, the impact of AI on communications. Here are some of the key points and takeaways from several of the speakers, who provided current best practices, tips, concerns and case studies.