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Utilizing a Unique Communications Platform: Video Conferencing

By Harold German
October 03, 2005

With so many efficiency-boosting technologies available today to help you manage and grow your law firm, it is sometimes difficult to identify the right ones to implement. Given recent trends, it is abundantly clear that law firms are focusing their investments on technologies that can have the greatest impact on growing their bottom line. Due to its numerous benefits, including significant productivity gains, cost savings and employee safety, video conferencing is at the top of the list.

Law firms have used video conferencing for many years but it is now becoming a tool that can be used to market your practice.

Over the last 3 years, more companies have turned to video conferencing as a way to communicate and collaborate with partners and customers. There are many reasons for this; among them: increased global terrorism, travel costs and loss of productivity. Law firms can leverage this phenomenon by using video conferencing to add value to their business offerings. By providing clients with the ability to access the firm through video communications, sessions become more convenient, flexible and productive. The firm can also introduce resources that may be located in other parts of the country. In today's fast-paced world, offering your client more convenient and flexible ways to work with them will go a long way towards improving your business relationships.

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