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Your Guide to Getting on the Web: Starting from Scratch

By Steven A. Meyerowitz
October 03, 2005

 Lawyers who surf the Web on a regular basis undoubtedly make an effort (consciously or not) to see the presence their competitors have in cyberspace. When a Web-surfing lawyer has a Web site or works at a firm that has one, an examination of other lawyers' sites can yield important information that the Web surfer might use to improve his or her site. A lawyer who does not yet have a Web site may seem to have no choice but to sigh and view competitor sites with envy.

Well, it's time to turn that negative feeling into something more positive!

Although the vast majority of large law firms and indeed perhaps every single large law firm may already have a Web site, and although most medium-sized firms have them as well, there still are many solo practitioners and smaller firms that do not. The failure to have a Web site already is, at the least, unusual; lawyers and firms that do not remedy that situation in the very near future will certainly be making a serious and perhaps fatal business and tactical mistake. So get cracking!

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