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<b>The Place to Network:</b> Creative Networking
In order to effectively network, you don't necessarily need to carve time out of your already-packed schedule for 'official networking.' Instead, just focus on meeting people and making connections in your day-to-day activities. For starters, networking need not be confined to 'business activities' or 'business days.'
Holidays, for instance, can be a time of fantastic networking; people are more relaxed and approachable, so you can get to know them on a more personal level. And they're often quite willing to talk shop! I was skiing in a tiny village hidden away in the French Alps, and I'd promised both my family and myself a week free from work. I was convinced I wouldn't even think of networking with anyone there, as this resort is reserved exclusively for government research scientists and their families. Or so I thought. It turned out to be a week of intense networking ' not with the scientists, but with their spouses. One contact led to a particularly prestigious (and well paid) teaching position in Paris.
Civic activities can also create very impressive business-development side effects. AJ Schaeffer, a partner at Greenbaum Doll and McDonald, assures that 'being a civic entrepreneur can translate into business opportunities if you're innovative about it.' For instance, one of Schaeffer's commitments involves partnering with university presidents, CEOs and executives in his state in order to formulate a 10-year strategic plan for the community, spanning business, government and civic sectors.
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