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Blogging and Your Business

By Barbara E. Hoey
March 29, 2010

Social networking, blogging, and the use of sites like Facebook and Twitter to communicate are exploding. As a marketer, know that if your employees post a blog comment, or an entry on Facebook or Twitter about your company or its products, a number of questions are raised. What if the comment is wrong or exaggerated? What if your employee makes a claim about the product that is untrue? Is the company responsible?

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